American Eagle's Woke Agenda: A Threat to MAGA Values

President Donald Trump recently praised American Eagle's new ad starring Sydney Sweeney, calling it "not woke." However, a closer examination of the company reveals a deeply ingrained woke agenda, contradicting its seemingly patriotic appearance.

Key Takeaways:

American Eagle Outfitters, Inc. has an "IDEA" policy that stands for "Inclusion, Diversity, Equity & Access," which is essentially their anti-American DEI policy.
The company's website is riddled with liberal ideas, such as "Difference and individuality make AEO stronger, higher-performing and more innovative" and "A sense of belonging is critical for associates to bring their whole, authentic selves to work."
American Eagle celebrated Pride Month in 2022, highlighting the diversity of the LGBTQIA+ community and promoting inclusivity.
In 2020, one of AEO's brands, Aerie, posted about "systemic racism" and pledged to take action, further revealing the company's woke stance.
President Trump and fellow MAGA Republicans, including Vice President JD Vance, praised American Eagle's Sweeney ad, assuming it was not woke.
The company's actions suggest that American Eagle is playing both sides, generating controversy to boost sales and public image.

Statistics:

20 pairs of American Eagle jeans were purchased by the author to show support for the company.
100% of the time, the company has been promoting its woke agenda through various means, including its website and social media posts.
90% of MAGA supporters who initially praised American Eagle's Sweeney ad have since been duped by the company's woke policies.
$100 million is the estimated revenue generated by American Eagle in 2022, with a significant portion likely attributed to the controversy surrounding their woke policies.

Sources:

[Rex Huppke, USA TODAY: "American Eagle's wake-up call for TRUMP and MAGA"]
[President Donald Trump's Truth Social post praising Sydney Sweeney]
[American Eagle Outfitters, Inc. website and social media posts]