AvantGo Launches E-commerce Initiative for Mobile Devices

Strategic Insights -

AvantGo, the authority in managing mobile information, has announced an electronic commerce initiative that will enable individuals and mobile professionals to purchase goods and services using handheld devices and smart phones. This initiative marks a significant shift in the way individuals access and interact with online services on-the-go. AvantGo has partnered with Amazon.com, the first company to deliver its e-commerce solution via AvantGo.com, a free interactive service for handheld computers. This partnership will allow Amazon.com customers to purchase products from their Windows CE and Palm Computing mobile devices, anytime and anywhere. The e-commerce initiative is expected to increase revenues and shorten distribution cycles for retailers, as they can develop one application to deliver to multiple platforms using AvantGo's interactive service.

Key Takeaways:

  • AvantGo's e-commerce initiative enables individuals to purchase goods and services using handheld devices and smart phones.
  • Amazon.com is the first company to partner with AvantGo, delivering its e-commerce solution via AvantGo.com.
  • The initiative allows Amazon.com customers to purchase products from their Windows CE and Palm Computing mobile devices, anytime and anywhere.
  • The e-commerce initiative is expected to increase revenues and shorten distribution cycles for retailers.
  • AvantGo is developing its core products, AvantGo Enterprise for Fortune 1000 companies and AvantGo.com for individuals on the go.
  • The company is also spearheading the Mobile Application Link initiative, an open standard for connecting mobile devices to server-based applications.

Statistics:

  • AvantGo has announced an e-commerce initiative for mobile devices.
  • Amazon.com is the first company to partner with AvantGo, using its e-commerce solution via AvantGo.com.
  • The e-commerce initiative is expected to increase revenues for retailers.
  • AvantGo has developed a patent-pending compression technology to move huge amounts of data wirelessly.
  • AvantGo.com has achieved extraordinary user concurrency, uptime, and satisfaction.

Sources:

  • BUSINESS WIRE, "AvantGo, Inc. Launches Electronic Commerce Initiative for Handheld Devices and Smart Phones" (Oct. 4, 1999).
  • Amazon.com press release, "Amazon.com Partners with AvantGo to Deliver E-commerce Solution via Handheld Devices" (Oct. 4, 1999).
  • AvantGo press release, "AvantGo Announces E-commerce Initiative for Mobile Devices" (Oct. 4, 1999).