Cizzle Brands Corporation Expands Presence in the US through Sponsorship Agreements with USA Hockey Affiliate Organizations

Strategic Insights -

Cizzle Brands Corporation has taken a significant step in expanding its presence in the United States by announcing multi-year sponsorship agreements with the official USA Hockey affiliate organizations for Massachusetts, Minnesota, and Michigan. This strategic move will increase brand visibility and exposure for CWENCH Hydration, a product of Cizzle Brands, through various marketing initiatives, experiential events, and digital promotions. By partnering with these prominent organizations, Cizzle Brands aims to fortify its position in the US market and strengthen its relationships with hockey enthusiasts.

Key Takeaways:

  • Cizzle Brands Corporation has signed multi-year sponsorship agreements with USA Hockey affiliate organizations in Massachusetts, Minnesota, and Michigan.
  • CWENCH Hydration will become the Official Hydration Beverage of Massachusetts Hockey, supporting over 44,000 youth hockey players and 6,600 coaches.
  • The partnership includes experiential marketing and sampling opportunities, digital promotions, and print advertisements through various channels.
  • CWENCH will be promoted through Minnesota Hockey's event-based and digital channels, reaching over 60,000 hockey players and 1% of Minnesota's population.
  • The sponsorship agreement will facilitate on-site activation opportunities, print advertisements, video advertisements, digital promotions, and a presence at the Let's Play Hockey Expo at the St. Paul RiverCentre.

Statistics:

  • Over 44,000 youth hockey players and 6,600 coaches in Massachusetts support CWENCH Hydration as the Official Hydration Beverage.
  • CWENCH will be promoted through 10 issues of Let's Play Hockey, with a circulation of over 120 arenas in Minnesota.
  • Minnesota Hockey broadcasts 645 games annually on MNHockey.TV, with video advertisements promoting CWENCH Hydration.
  • CWENCH will have a presence at the Let's Play Hockey Expo, with over 50,000 aggregate followers on Minnesota Hockey's social media profiles.

Sources:

  • Cboe Canada: https://www.cboe.com/us/canada/cbzl/
  • OTCQB: https://www.otcmarkets.com/stock/czzlf
  • Frankfurt: https://de.finance.yahoo.com/%28sfl%29%3FacfR0lL0RIMqXKhl5Z
  • Massachusetts Hockey: https://www.mahockey.org/
  • Minnesota Hockey: https://www.mnhockey.org/
  • Let's Play Hockey Expo: http://www.letspayhockey.net/expo/