Convergence Collaboration: Price Waterhouse and 3Com Jointly Explore Digital Asset Management

Strategic Insights -

The partnership between Price Waterhouse and 3Com has marked a significant milestone in the entertainment and media industry by exploring the use of digital technology to better manage entertainment and media content. The collaboration aims to develop and demonstrate digital asset management solutions at the 3Com Multimedia Lab, which will be connected to branch sites in Los Angeles and other major cities around the world. This joint effort targets companies in the entertainment, media, and communications industries, with a focus on providing real E-business solutions to manage valuable content.

Key Takeaways:

  • The partnership between Price Waterhouse and 3Com aims to explore new territory in the digital asset management arena and provide real E-business solutions to the entertainment and media industry.
  • The collaboration will focus on developing and demonstrating digital asset management solutions at the 3Com Multimedia Lab, connected to branch sites in Los Angeles and other major cities.
  • The joint effort targets companies in the entertainment, media, and communications industries, helping them manage valuable content and reduce time to market, increasing revenue streams, and simplifying intellectual property rights management.
  • The demonstration center will showcase digital asset management solutions applied to common entertainment business processes, such as rights management, secure use, and reuse of intellectual property, and worldwide marketing materials.
  • A number of companies will provide hardware, software, and expertise for test and use in the digital asset management demonstration center.
  • Executives will have the opportunity to view software solutions that have been evaluated by Price Waterhouse and 3Com and deemed best-of-breed for entertainment and media applications.

Statistics:

  • Price Waterhouse has a rich history of providing business consulting expertise to the entertainment industry, with 60,000 professionals worldwide.
  • 3Com is an industry leader in developing networking hardware and software solutions, required to support the effective communication and distribution of high-bandwidth data.

Sources:

  • Price Waterhouse
  • 3Com Corporation
  • Banta Corp.
  • Peter Winkler of Price Waterhouse
  • Cindy Cooper of 3Com
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