CSTV and AFCA Launch Three-Year Program to Auction Game-Used Footballs for Hurricane Relief

Strategic Insights -

College sports network CSTV and the American Football Coaches Association (AFCA) have partnered to create a three-year program auctioning off high-profile game-used footballs. The first installment of the auction, which started on November 30, 2005, and runs through December 13, 2005, features over 100 signed footballs from top teams and conferences across the country. The auction aims to raise funds for the AFCA's "Home Team" partnership with Habitat for Humanity, which will help rebuild hurricane-impacted areas along the Gulf Coast.

Key Takeaways:

  • The CSTV-AFCA Hurricane Relief Game Ball Auction features over 100 signed footballs, including those from the Texas Longhorns, Penn State Nittany Lions, and Florida State Seminoles.
  • The auction includes game-used footballs from 13 different conferences, each autographed by a top coach, such as Frank Beamer, Larry Coker, and Les Miles.
  • The AFCA has pledged to build one house through its "Home Team" partnership with Habitat for Humanity, at a cost of $75,000.
  • The auction is live online at cs.tv and will run through December 13, 2005.
  • CSTV will launch a new auction hub for college sports merchandise and experiences, featuring over 30 Partner Network schools.
  • The AFCA was founded in 1922 by Amos Alonzo Stagg, John Heisman, and others, and has over 10,000 members from all levels of the profession.

Statistics:

  • 100+ game-used footballs are being auctioned off in the first installment of the CSTV-AFCA Hurricane Relief Game Ball Auction.
  • The auction features signed footballs from 13 different conferences.
  • $75,000 is required to build one house through the AFCA's "Home Team" partnership with Habitat for Humanity.
  • The auction is live online at cs.tv through December 13, 2005.
  • CSTV will launch a new auction hub for college sports merchandise and experiences featuring over 30 Partner Network schools.

Sources:

  • CSTV: College Sports Television press release
  • American Football Coaches Association (AFCA) press release
  • CSTV Networks Inc. fact sheet
  • Habitat for Humanity press release (limited to the "Home Team" partnership announcement)