Data-Driven Decision Making in College Football: SportSource Analytics Revolutionizes the Game

In the world of college football, the College Football Playoff (CFP) selection committee will soon gather to decide which four teams will compete for the national championship. To aid in this decision-making process, SportSource Analytics, a company founded by two brothers and two business partners, will provide the committee with its data analytics platform. This platform enables committee members to compare teams across over 100 different statistical categories, making data-driven decision making a crucial aspect of the selection process.

Key Takeaways:

SportSource Analytics provides the CFP selection committee with its data analytics platform, which enables committee members to compare teams across over 100 different statistical categories.
The company's genesis dates back to a mock business plan created by Stephen Prather for an MBA class assignment in 2005, which was revived in 2009 and eventually led to the company's involvement with the CFP office.
The company's data platform allows for the measurement of teams' performances against their opponents' averages in various categories, such as scoring, yards per play, and third-down percentage.
The company's influence in college football extends beyond the CFP, with its products, Coaches By The Numbers and AthleticDirectorsData, helping coaches and athletic directors make informed decisions.
The Coaches By The Numbers product provides coaches with access to 100 million statistical data points, including game data from 2001 and every FBS snap starting in 2005.
The AthleticDirectorsData product includes statistically-driven dossiers on coaches and coordinators, and a platform that can break down data on college defensive coordinators, among other categories.

Statistics:

100 different statistical categories are used to compare teams in the SportSource Analytics data platform.
100 million statistical data points are available through the Coaches By The Numbers product.
25 collegiate teams, including Tech, Oregon, Notre Dame, and Penn State, are clients of SportSource Analytics.
6 more schools are using SportSource Analytics' services this cycle.
The company's products, including Coaches By The Numbers and AthleticDirectorsData, help coaches and athletic directors make informed decisions.

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