earthnoise.com and RealNetworks Partner to Bring Easy Audio/Video Broadcasting to the Web

Strategic Insights -

earthnoise.com, the Web's largest video sharing community, has signed an agreement with RealNetworks that will make it possible for users to easily author and broadcast audio/video materials through the RealPlayer. This partnership will allow earthnoise.com to become the first third-party consumer application to be featured on the RealCreator, the content creation feature of the RealPlayer. With over 115 million registered users, this partnership will expand earthnoise.com's reach and solidify its position as the preferred consumer choice for producing videos on the Web.

Key Takeaways:

  • earthnoise.com and RealNetworks have partnered to enable easy audio/video broadcasting on the Web through the RealPlayer.
  • The partnership will allow users to upload, edit, and share their videos via earthnoise.com's proprietary technology combined with RealSystem 8.
  • earthnoise.com will be a prominent listing on the RealCreator feature of the RealPlayer, becoming the first third-party consumer application featured.
  • The partnership will expand earthnoise.com's reach to over 115 million registered users of RealPlayer.
  • David Steward, CEO of Earthnoise, believes the partnership will cement earthnoise.com's position as the preferred consumer choice for producing videos on the Web.
  • Jeff Pancottine, senior vice president of Media Systems at RealNetworks, sees the partnership as enhancing RealNetworks' efforts to bring added convenience and video-producing features to its users.

Statistics:

  • 115 million: the number of registered users of RealPlayer that earthnoise.com's partnership with RealNetworks will expand to.
  • 1: the number of third-party consumer application featured on the RealCreator, with earthnoise.com being the first.
  • 24th: the day in May 2000 when earthnoise.com's partnership with RealNetworks will take effect.
  • 4 million: the estimated number of users of the RealCreator feature on the RealPlayer.

Sources:

  • PR Newswire, London, June 1
  • RealNetworks, Inc. (Nasdaq: RNWK)
  • earthnoise.com
  • Earthnoise, Inc.