Government of Canada Supports M.A.D. Festival with $442,098 Contribution

Strategic Insights -

The Government of Canada continues to promote economic development in Quebec's regions through festivals and events, as demonstrated by the recent announcement of a non-repayable contribution of $442,098 for the M.A.D. Festival. This funding, announced by Marie-Gabrielle Menard, Member of Parliament for Hochelaga-Rosemont and Parliamentary Secretary to the Minister of Women and Gender Equality and Secretary of State (Small Business and Tourism), will enable the festival to promote its activities and attract festivalgoers for the years 2025 and 2026. The M.A.D. Festival, created by M.A.D. Collectif 25 years ago, has become a prominent showcase for emerging and established talent in fashion, design, and the performing arts, drawing thousands of festivalgoers, creators, influencers, and industry professionals each year.

Key Takeaways:

  • The Government of Canada has provided a non-repayable contribution of $442,098 to support the M.A.D. Festival.
  • The funding will enable the festival to promote its activities and attract festivalgoers for the years 2025 and 2026.
  • The M.A.D. Festival has become a major event, showcasing emerging and established talent in fashion, design, and the performing arts, and attracting thousands of festivalgoers, creators, influencers, and industry professionals each year.
  • The Government of Canada recognizes and supports businesses and organizations that are a source of pride in their communities, and Quebec's economic growth relies on organizations with strong roots in the regional economy.
  • The M.A.D. Festival has been a key driver of Montreal's cultural and economic development, generating major economic spin-offs in Quebec and across the country.
  • The funding announced today reflects the government's commitment to projects that strengthen Montreal's presence in the cultural and economic spheres.

Statistics:

  • Canada has provided $442,098 in non-repayable contribution to the M.A.D. Festival.
  • The M.A.D. Festival has been running for 25 years, showcasing emerging and established talent in fashion, design, and the performing arts.
  • The festival draws thousands of festivalgoers, creators, influencers, and industry professionals each year.
  • In Quebec, SMEs account for 99.7% of the province's businesses and 50% of its GDP.
  • CED is the key federal partner in Quebec's regional economic development.

Sources:

  • Government of Canada.
  • Marie-Gabrielle Menard, Member of Parliament for Hochelaga-Rosemont and Parliamentary Secretary to the Minister of Women and Gender Equality and Secretary of State (Small Business and Tourism).
  • The Honourable Melanie Joly, Member of Parliament for Ahuntsic-Cartierville, Minister of Industry and Minister responsible for CED.
  • Jean-Francois Daviau, M.A.D. Collectif President and Founder.