Hewlett-Packard China Expands E-commerce Efforts through Strategic Partnerships

Strategic Insights -

Hewlett-Packard China's (CHP) recent launch of its e-commerce sites, including www.e-sme.com.cn, is a significant step towards capturing the attention of the Chinese market. In cooperation with INT'L.com Asia's ChinaConnect Web authoring team, CHP aimed to create a platform that would facilitate online learning and technical support for small and medium-sized enterprises (SMEs). This collaboration has yielded impressive results, with over 300 SMEs registering for online training and a direct online support system being implemented.

Key Takeaways:

  • CHP partnered with INT'L.com Asia's ChinaConnect Web authoring team to create three Chinese Web sites, including www.e-sme.com.cn, to engage with the Chinese market.
  • The e-sme.com.cn site has been highly acclaimed by the State Economic & Trade Commission in China.
  • The site's online classroom has registered over 300 SMEs for training, with all materials provided by CHP.
  • INT'L.com Asia's ChinaConnect team helped CHP develop a system to directly answer technical questions from SME end-users online.
  • The project's success is attributed to a client-focused strategy, ensuring customized solutions for clients in various industries.
  • INT'L.com's The ForeignDesk Suite facilitates the globalization process with a comprehensive umbrella of globalization technologies.
  • INT'L.com has over 500 employees in offices throughout Asia, Europe, and North America.

Statistics:

  • Over 300 SMEs registered for online training on the e-sme.com.cn site.
  • CHP hosted a press conference to announce the launch of e-sme.com.cn, recognizing INT'L.com Asia for its work in planning and development.
  • INT'L.com was established in 1984 and has over 500 employees in multiple offices worldwide.

Sources:

  • "Hewlett-Packard China (CHP) has its e-commerce efforts in China expanded"
  • INT'L.com Asia's Website, "ChinaConnect Web authoring team"
  • Xueni Ye, Director of Chinese Market at INT'L.com, quoted in the source text.