Hisense Unveils Groundbreaking 116-Inch TV with RGB MiniLED Technology

Strategic Insights -

Global electronics leader Hisense has made a major splash in the premium TV category by unveiling its groundbreaking 116" UX TV, an industry-first innovation featuring advanced RGB 3D color control technology. Held at the Hisense Arena in Mall of the Emirates, Dubai, the event drew excited fans and football legend Iker Casillas, who praised Hisense's commitment to innovation and premium experiences.

At the event, Casillas, a widely regarded goalkeeper and former captain of Real Madrid, showcased the TV's capabilities, highlighting its ability to deliver precision, depth, and clarity like never before. "Technology has become an essential part of how fans experience football today," Casillas said. "It's impressive to see companies like Hisense pushing the boundaries of what's possible, making it easier for fans to feel closer to the action, the atmosphere, and the emotion of every match."

Key Takeaways:

  • Hisense has unveiled its groundbreaking 116" UX TV, featuring advanced RGB 3D color control technology.
  • The TV is powered by Hisense's AI most powerful processor and RGB-Mini LED backlight chip, delivering ultra-high contrast, exceptional color accuracy, and reduced energy consumption.
  • According to Omdia, Hisense has consistently led the global market for TVs 100 inches and above, holding a 56.7% volume share in 2023, 2024, and Q1 2025.
  • Hisense's partnership with global tournaments like the FIFA Club World Cup and UEFA EURO continues to position the brand at the intersection of elite sport and next-generation technology.
  • The brand is committed to connecting people with the sports they love through innovative technology and premium experiences.

Statistics:

  • Hisense's 116" UX TV is an industry-first innovation, featuring advanced RGB 3D color control technology.
  • The brand has a 56.7% volume share of the global market for TVs 100 inches and above, according to Omdia (2023, 2024, and Q1 2025).
  • Hisense has consistently led the global market for large-screen TVs since 2023.
  • The brand has partnership with global tournaments like the FIFA Club World Cup and UEFA EURO.
  • Hisense has invested heavily in R&D, with 30 centers worldwide and a diverse range of products.

Sources:

  • Hisense Wraps Up 10-Day Football and Entertainment Experience with a Legendary Finale (PRNewswire, July 1, 2025)
  • Hisense About Us (Hisense website)