ICC Unveils "Will to Win" Campaign for 2025 Women's Cricket World Cup

Strategic Insights -

The International Cricket Council (ICC) has launched its flagship "Will to Win" campaign for the 2025 Women's Cricket World Cup, which is set to take place from September 30 to November 2. The campaign aims to empower women from adversity to triumph, highlighting the inspiring paths of players from their early beginnings to becoming champions on the world stage. The emotionally powerful film, featuring star cricketers from around the world, weaves an emotional connection with audiences by showcasing not just their present-day brilliance but also their early dreams and relentless journeys.

Key Takeaways:

  • The ICC Women's Cricket World Cup 2025 will feature 31 thrilling matches, with the top eight teams competing for the prestigious title.
  • The tournament will take place across five venues: DY Patil Stadium (Navi Mumbai), ACA Stadium (Guwahati), Holkar Stadium (Indore), ACA-VDCA Stadium (Visakhapatnam) and R Premadasa Stadium (Colombo, Sri Lanka).
  • Tickets for all league matches in India are priced at just INR 100 (approx. USD 1.14) in the first phase.
  • The campaign emphasizes that greatness is not built overnight, rather evolves through years of determination, sacrifice, and an unshakable will to win.
  • The visually stunning film features star cricketers including India's Smriti Mandhana and Harmanpreet Kaur, Sri Lanka's Chamari Athapaththu, Australia's Ellyse Perry, South Africa's Marizanne Kapp, Pakistan's Muneeba Ali, Bangladesh's Nigar Sultana Joty, New Zealand's Amelia Kerr, and England's Nat Sciver-Brunt.
  • The "Will to Win" campaign aims to inspire the next generation of cricketers and fans, bringing together the best players from across the globe.

Statistics:

  • The ICC Women's Cricket World Cup 2025 will take place from September 30 to November 2.
  • The tournament will feature 31 matches.
  • The top eight teams will compete for the prestigious title.
  • Tickets for all league matches in India are priced at INR 100 (approx. USD 1.14) in the first phase.
  • The tournament will take place across five venues.
  • The "Will to Win" campaign aims to empower women from adversity to triumph.

Sources:

  • HT Digital Content Services
  • India Blooms