In-Stat Establishes Research Practice in Mainland China

Strategic Insights -

In-Stat, a high-tech market research firm, has expanded its presence in the Asia-Pacific region by establishing a branch of its research practice in Mainland China. This move represents another step in In-Stat's strategic road map to produce actionable market research on a global basis. The China operation is a result of a joint venture between Reed Business Information, In-Stat's parent company, and International Data Group (IDG) announced in 2004.

Key Takeaways:

  • In-Stat has established a research practice in Mainland China to expand its presence in the Asia-Pacific region.
  • The move is part of In-Stat's strategic road map to produce actionable market research on a global basis.
  • In-Stat will have access to a well-established network of information and people through its affiliation with IDG Asia/China.
  • The China operation will provide In-Stat's customers with a unique insider position on the burgeoning Chinese market.
  • In-Stat's analyst staff will furnish expanding Chinese companies with a new voice in the global technology marketplace.
  • The China operation will also provide Chinese and Asian companies with unparalleled access to 20-plus years of advanced communications and semiconductor research experience.
  • In-Stat has partnered with IDG Asia/China to provide a unique set of research methodologies to its customers.
  • Mark Kirstein, In-Stat's general manager, stated that the China operation and partnership with IDG Asia/China will allow In-Stat's customers to reap the benefits of a long-term investment and thorough understanding of the Chinese business environment.

Statistics:

  • In-Stat has been in operation for 20-plus years.
  • The company has a global presence with a well-established network of information and people.
  • In-Stat's China operation will provide access to the burgeoning Chinese market.
  • The partnership between In-Stat and IDG Asia/China will provide a unique set of research methodologies.

Sources:

  • In-Stat (http://www.in-stat.com)
  • Reed Business Information (http://www.reedbusiness.com/us)
  • International Data Group (http://www.idg.com)