infoUSA and Network Solutions Form Strategic Partnership

Strategic Insights -

Network Solutions Inc., a leading Internet domain name registrar, and infoUSA Inc., a premier provider of business and consumer marketing information products, have announced a groundbreaking agreement to prominently feature reciprocal links to each other's Internet sites. Under this agreement, users of Network Solutions' services will be able to access infoUSA's vast database of business and consumer information, including business credit reports, sales leads, and mailing lists. In return, users of infoUSA's services will be able to register domain names with Network Solutions.

This partnership is significant, given Network Solutions' position as a global leader in Internet domain name registration, with over 2 million .com addresses under its management. InfoUSA, on the other hand, boasts proprietary databases of 11 million businesses and 113 million households, making it a leading provider of marketing information products. Several major Internet directories and business sites already license infoUSA's information.

"We welcome Network Solutions as our newest Internet partner," said Vinod Gupta, CEO of infoUSA. "Our proprietary databases of the finest quality information puts us in the leading position to supply the Internet distribution channel."

Gabe Battista, CEO of Network Solutions, echoed this sentiment, noting that the partnership was a natural fit given the complementary nature of their businesses. "We have complementary business services," he said. "It was a natural fit to link our high-traffic distribution channels so customers can easily access the tools they need to be successful on the Internet."

Key Takeaways:

  • infoUSA and Network Solutions have formed a strategic partnership to provide reciprocal links to each other's Internet sites.
  • Users of Network Solutions' services will be able to access infoUSA's vast database of business and consumer information, including business credit reports, sales leads, and mailing lists.
  • The partnership highlights the growing importance of e-commerce and the need for businesses to establish and build an online presence.
  • infoUSA's proprietary databases of 11 million businesses and 113 million households are a key component of the partnership.
  • Several major Internet directories and business sites already license infoUSA's information.
  • Network Solutions is a leading provider of Internet domain name registration, with over 2 million .com addresses under its management.
  • The partnership is expected to benefit small businesses around the globe, who are increasingly turning to the Internet to establish and grow their online presence.

Statistics:

  • infoUSA's databases contain information on 113 million households and 11 million businesses.
  • Network Solutions has over 2 million .com addresses under its management.
  • Several major Internet directories and business sites license infoUSA's information.
  • Nearly two million customers use infoUSA's products and services for direct marketing, telemarketing, and other business purposes.
  • infoUSA's headquarters are located at 5711 South 86th Circle, PO Box 27347 Omaha, NE 68127-0347.

Sources:

  • Business Wire, Sept. 2, 1998.
  • infoUSA Inc., www.infoUSA.com.
  • Network Solutions Inc., www.networksolutions.com.