Jabal Akhdar Festival 2025 Sets New Visitor Records, Boosts Local Economy and Tourism

Strategic Insights -

The Jabal Akhdar Festival 2025 has attracted more than 150,000 visitors since its opening on August 1, with organizers expecting attendance to surpass 300,000 by the end of the month. The festival's success has also had a significant impact on the local economy, with hotels and resorts in Jabal Akhdar reporting occupancy rates of over 80% since July. The event's organizers aim to support local communities and diversify the economy through tourism, with 65 small and medium-sized enterprises and 10 farmers participating in the festival.

Key Takeaways:

  • The Jabal Akhdar Festival 2025 has drawn over 150,000 visitors since its opening on August 1, with an expected attendance of 300,000 by the end of the month.
  • Hotels and resorts in Jabal Akhdar have reported occupancy rates of over 80% since July, reflecting the festival's growing draw for both domestic and international tourists.
  • The festival aims to support local communities and diversify the economy through tourism, with 65 small and medium-sized enterprises and 10 farmers participating in the event.
  • Government and private investment in Jabal Akhdar has exceeded RO13mn in recent years, with four new investment contracts worth RO8.5mn signed to establish tourism and commercial facilities.
  • The festival has had a direct impact on sales and exposure for local businesses, with visitor demand boosting sales for companies such as Ward al Jabal Company and Sharifa bint Sultan al Omari's oil and perfume business.
  • Community participation has been central to the event, with opportunities for small businesses and productive families to showcase their products and services.
  • The festival programme includes cultural shows, folk art performances, plays, restaurants, play areas, and sports activities, with an agritourism event - Rummana - highlighting local pomegranate production through live demonstrations and marketing displays.

Statistics:

  • 150,000+ visitors have attended the Jabal Akhdar Festival 2025 since its opening on August 1.
  • 80%+ occupancy rates have been reported by hotels and resorts in Jabal Akhdar since July.
  • RO13mn+ government and private investment has been made in Jabal Akhdar in recent years.
  • 65 small and medium-sized enterprises, 10 farmers, and 60 temporary jobs have participated in the festival.
  • Four new investment contracts worth RO8.5mn have been signed to establish tourism and commercial facilities in Jabal Akhdar.
  • Over 300,000 visitors are expected to attend the festival by the end of the month.

Sources:

  • "Jabal Akhdar Festival 2025 Attracts 150,000 Visitors." (No publication date mentioned in the original text)
  • "Government and Private Investment in Jabal Akhdar Exceeds RO13mn." (No publication date mentioned in the original text)
  • Quote from Sheikh Hilal bin Saeed al Hajri, Governor of Dakhliyah.