Jamaica Tourist Board Launches Dedicated Media Phone Line and E-mail Address

Strategic Insights -

The Jamaica Tourist Board has introduced a toll-free phone line and e-mail address exclusively for media representatives in the U.S. to facilitate and expedite communications. The phone line, 1-877-JTB-NEWS (1-877-582-6397), connects callers with Ruder Finn, Inc., the public relations agency representing the tourist board in the Americas. After office hours, calls are recorded, and a response is expected the following business day.

Key Takeaways:

  • The Jamaica Tourist Board has activated a dedicated toll-free phone line, 1-877-JTB-NEWS (1-877-582-6397), for media usage in the U.S.
  • Ruder Finn, Inc. is the public relations agency representing the JTB in the Americas and maintains ongoing news bureau activity for Jamaica.
  • A dedicated e-mail address, JTBNews@ruderfinn.com, has been established for media inquiries.
  • The Ruder Finn JTB account team ensures a timely response to all media inquiries.
  • The Jamaica Tourist Board has offices in Jamaica, Miami, Toronto, and London, as well as representative offices in Dusseldorf, Barcelona, Rome, Amsterdam, and Tokyo.
  • The JTB's mandate is to promote Jamaica as a preferred travel destination and identify new and emerging consumer groups.
  • The Board is responsible for worldwide tourism marketing and promotion for the island country of Jamaica.
  • The Jamaica Tourist Board was founded in 1955 and is Jamaica's national tourism agency based in Kingston.

Statistics:

  • The JTB has offices in 8 locations worldwide (Jamaica, Miami, Toronto, London, Dusseldorf, Barcelona, Rome, and Amsterdam).
  • The JTB maintains representative offices in 5 additional locations (Tokyo, Toronto, and three in Europe).
  • The JTB has been in operation for almost 50 years since its founding in 1955.
  • The dedicated phone line and e-mail address are exclusively for media usage in the U.S.

Sources:

  • JTB toll-free phone line: 1-877-JTB-NEWS (1-877-582-6397)
  • Dedicated e-mail address: JTBNews@ruderfinn.com
  • Ruder Finn, Inc. (public relations agency)
  • Jamaica Tourist Board (JTB)
  • Visit Jamaica website: http://www.visitjamaica.com/