Julie Niederhoff Appointed Chair of Marketing Department at Whitman School of Management

Strategic Insights -

Julie Niederhoff has been appointed as the chair of the marketing department at Syracuse University's Whitman School of Management, effective August 4. Niederhoff has been with the Whitman School since 2007 and also serves as co-director of the H.H. Franklin Center for Supply Chain and the Harry Salzberg Memorial Program. As chair, Niederhoff will lead the department composed of marketing, retail, and supply chain management programs, providing students with a comprehensive understanding of business processes.

Key Takeaways:

  • Julie Niederhoff has been appointed as the chair of the marketing department at Syracuse University's Whitman School of Management, effective August 4.
  • Niederhoff will lead the department composed of marketing, retail, and supply chain management programs, providing students with a comprehensive understanding of business processes.
  • Niederhoff has been with the Whitman School since 2007 and also serves as co-director of the H.H. Franklin Center for Supply Chain and the Harry Salzberg Memorial Program.
  • Niederhoff succeeds S.P. Raj, who served as marketing department chair for many years and will return to the faculty full-time.
  • Niederhoff is a respected researcher and educator with a master's degree and Ph.D. in operations management from the John M. Olin School of Business at Washington University.
  • Her research interests focus on the role of individual level human bias in making decisions in the supply chain and how this impacts the system's performance in both for-profit and humanitarian supply chains.
  • Niederhoff's work has been published in top research journals such as Management Science, European Journal of Operations Research, and Production and Operations Management.

Statistics:

  • 2007: Niederhoff joined the Whitman School of Management at Syracuse University.
  • August 4: Niederhoff's tenure as chair of the marketing department began.
  • Years of service: Niederhoff succeeds S.P. Raj, who served as marketing department chair for many years.
  • Publications: Niederhoff's work has been published in top research journals such as Management Science, European Journal of Operations Research, and Production and Operations Management (exact number not specified).

Sources:

  • Syracuse University
  • "Professor Niederhoff is a respected researcher and educator whose contributions have long enriched students' experience at the Whitman School,"

Syracuse University (no author). (2023). Julie Niederhoff Appointed Chair of Marketing Department. [Press release].