Lambeau Field Joins Wisconsin's "Wonders of Wisconsin" List

Strategic Insights -

Gov. Tony Evers, together with the Green Bay Packers and the Wisconsin Department of Tourism, announced that Lambeau Field is joining a list of 10 other "Wonders of Wisconsin" sites across the state. The list recognizes Lambeau Field's rich history, legendary players, and iconic games, making it a must-visit destination for football fans worldwide. As a sanctuary for Packers enthusiasts and a place of awe for Wisconsinites, Lambeau Field's inclusion in the Wonders of Wisconsin honors its proud history and traditions.

Key Takeaways:

  • Lambeau Field, home to the Green Bay Packers, joins the "Wonders of Wisconsin" list, recognizing its rich history and legendary games.
  • The stadium was established in 1957 as Green Bay City Stadium and renamed in honor of co-founder Curly Lambeau in 1965.
  • Lambeau Field welcomes hundreds of thousands of visitors each year, generating a significant economic impact for the state.
  • The 2025 NFL Draft hosted in Green Bay generated an estimated $105 million in economic impact, making it a world-class tourism and travel destination.
  • The Wonders of Wisconsin list includes 10 other notable sites, such as the Apostle Islands National Lakeshore, Devil's Lake State Park, and the Milwaukee Art Museum.
  • Travel Wisconsin launched the Wonders of Wisconsin in 2023, highlighting destinations shaped by natural forces and human hands.
  • The tourism industry in Wisconsin generated a record-high $25.8 billion in economic impact in 2024, surpassing the previous record of $25 billion set in 2023.
  • Wisconsin welcomed a record-breaking 114.4 million visitors in 2024, a 1.4 million increase from the previous year, and generated a record $1.7 billion in state and local revenue for local communities and essential state services.

Statistics:

  • Lambeau Field was established in 1957 as Green Bay City Stadium and renamed in honor of Curly Lambeau in 1965.
  • The stadium welcomes hundreds of thousands of visitors each year, with over 600,000 visitors attending the 2025 NFL Draft.
  • The 2025 NFL Draft generated an estimated $105 million in economic impact for the state.
  • The tourism industry in Wisconsin generated a record-high $25.8 billion in economic impact in 2024, a 1.4% increase from the previous year.
  • Wisconsin welcomed a record-breaking 114.4 million visitors in 2024, a 1.4 million increase from the previous year.
  • The state's tourism industry generated a record $1.7 billion in state and local revenue for local communities and essential state services in 2024.

Sources:

  • "Gov. Tony Evers, Green Bay Packers, and Wisconsin Department of Tourism Announce Lambeau Field as a Wonder of Wisconsin" (Office of the Governor of Wisconsin)
  • "2025 NFL Draft Generates Record-Breaking Economic Impact for Wisconsin" (Wisconsin Department of Tourism)
  • "Wisconsin Tourism Industry Sees Record-Breaking Year in 2024" (Travel Wisconsin)
  • "Wonders of Wisconsin" (Travel Wisconsin)