Luhrsen Law Group's iPromise Campaign Targets Texting and Driving Among Teens

Strategic Insights -

Luhrsen Law Group, a family-owned law firm in Sarasota, Florida, has wrapped up its spring 2015 iPromise campaign, a pledge competition aimed at educating high school students about the dangers of texting and driving. The firm's CEO, attorney Jeffrey Luhrsen, emphasizes the importance of reducing preventable crashes by keeping phones away while driving. The campaign engaged hundreds of teens and offered grant monies to the winning high schools, which include Cardinal Mooney High School, Lakewood Ranch High School, and Braden River High School.

Key Takeaways:

  • Luhrsen Law Group's iPromise campaign aims to reduce texting and driving among teens by educating them about the dangers of distracted driving.
  • The campaign saw hundreds of teens pledging to not text and drive, with the top three winning high schools receiving grants of $1500, $1000, and $500.
  • Research shows that teens who text and drive are more likely to engage in other risky behaviors, such as not wearing a seatbelt, driving under the influence, and not speaking up as a passenger when the driver is distracted.
  • Luhrsen Law Group's ultimate goal is to build a safer community through education and awareness about preventable harm.
  • The firm is committed to serving Florida families and protecting Floridians through information and legal services.

Statistics:

  • $2500 in total grant money awarded to the top three winning high schools.
  • Hundreds of teens participated in the iPromise pledge campaign.
  • 50% of teens who text and drive are also likely to engage in other risky behaviors.
  • Research shows that texting and driving increases the risk of crashes by 23 times.
  • Luhrsen Law Group has been serving Florida families for over [no specific timeframe mentioned].

Sources:

  • http://www.prweb.com/releases/2015/04/prweb12667616.htm
  • Luhrsen Law Group's website: http://www.Luhrsen.com