Maitong Sunshine Partners with Qiannan Yunxiang to Develop Unique Cultural Tourism Project

Strategic Insights -

Maitong Sunshine Cultural Development Co., Ltd. has signed a strategic cooperation agreement with Qiannan Yunxiang Industrial Development Co., Ltd. to create a cultural tourism project that integrates intangible cultural heritage (ICH) inheritance and ecological wellness resources. The project will feature "cultural experience + natural healing" and includes two main sectors: immersive ICH research and study base and tea tourism and wellness ecosystem.

Key Takeaways:

  • The partnership aims to construct an innovative model of "living inheritance + research and study education" using national-level ICH projects such as Miao embroidery, silver jewelry, Dong minority grand singing, and traditional tea making skills.
  • The project will showcase traditional production techniques of Duyun Maojian tea, including interactive courses like "Ancient Tea Making" and "Tea Ceremony Etiquette".
  • The company will provide ICH inheritor studios and digital exhibition spaces to achieve an organic integration of traditional culture and modern education.
  • The experience route will include spring tea picking and processing, summer tea mountain summer retreats, autumn tea painting gatherings, and winter tea bath wellness.
  • Special projects such as "Tea Field Yoga" and "Herb Dyeing Workshop" will be designed, and a "Deep Tea Culture Research and Study Camp" will be launched in conjunction with the ICH base.

Statistics:

  • The company has 5 years of experience in the Chinese art and education industries, accumulating a wealth of educational and cultural resources.
  • Maitong Sunshine has formed its corporate advantages by converting high-quality resources into cultural tourism products with cultural characteristics.
  • The main products of Maitong Sunshine include tourism products, cultural and creative products, and art exhibition activities.

Sources:

  • Maitong Sunshine Cultural Development Co., Ltd. (PRNewswire)
  • Maitong Sunshine Customized Text (OTCQB Markets ticker symbol: MGSD)
  • Qiannan Yunxiang Industrial Development Co., Ltd.