Ministry of Tourism Announces Selected Companies for 2025 Tourism Fair: Discover Brazil

Strategic Insights -

The Brazilian Ministry of Tourism has released the final list of 106 companies selected to participate in the 2025 Tourism Fair: Discover Brazil, the largest festival of offers in the Brazilian tourism sector. The list includes 54 companies that will participate in person, including 50 microenterprises, sole proprietors, and small and medium-sized businesses, as well as four large tour operators and travel agencies. An additional 52 companies will participate in the online version of the event, offering promotional packages with special conditions to consumers.

Key Takeaways:

  • The Ministry of Tourism's Evaluation and Selection Committee selected 106 companies to participate in the 2025 Tourism Fair: Discover Brazil, based on technical criteria such as digital presence, previous participation in the event, and adoption of innovative and sustainable practices.
  • Of the selected companies, 54 will participate in person, while 52 will participate online, offering promotional packages with special conditions to consumers.
  • The event aims to encourage domestic tourism, boost job and income generation, and energize companies and professionals in the sector.
  • The 2025 Tourism Fair: Discover Brazil will be held in two formats: in-person from August 21 to 23 at the Anhembi District in Sao Paulo, and virtually from August 21 to 27 through a digital platform.
  • The selected companies include a mix of small and medium-sized businesses, as well as large tour operators and travel agencies, highlighting the government's effort to support the tourism sector.
  • The Ministry of Tourism's Evaluation and Selection Committee conducted a thorough evaluation process to ensure that only companies that meet the required criteria were selected to participate in the event.

Statistics:

  • 106 companies were selected to participate in the 2025 Tourism Fair: Discover Brazil.
  • 54 companies will participate in person, representing 50 microenterprises, sole proprietorships, and small and medium-sized businesses, and four large tour operators and travel agencies.
  • 52 companies will participate online, offering promotional packages with special conditions to consumers.
  • The event will be held in two formats: in-person from August 21 to 23 and virtually from August 21 to 27.

Sources:

  • Ministry of Tourism's news release: "Ministerio do Turismo divulga lista final do chamamento para o Feira do Turismo"
  • Ministry of Tourism: Discover Brazil