Motorola and BellSouth Announce Co-Marketing Agreement

Strategic Insights -

Motorola Information Systems Group (ISG) and BellSouth Telecommunications Inc. have entered into a co-marketing agreement, under which BellSouth will refer customers seeking networking solutions to Motorola. This partnership aims to provide BellSouth customers with a broader array of options to meet their distinct networking requirements. The agreement will enable Motorola to expand its reach into the nine-state region served by BellSouth, while offering customers comprehensive service and support alternatives.

Key Takeaways:

  • The partnership between Motorola ISG and BellSouth Telecommunications will refer customers seeking networking solutions to Motorola, a provider of an extensive range of communications products.
  • Motorola ISG will make available to BellSouth customers comprehensive service and support alternatives, as well as optional access to Motorola's OnLine services, which enable customers to reduce network support costs and gain access to monitoring services 24 hours a day, 7 days a week.
  • Products offered by Motorola include modems, DSU/CSUs, ISDN solutions, T1 muxes, multi-protocol routers, frame relay access devices, and network management systems.
  • The agreement will enable Motorola to greatly expand its reach into the nine-state region served by BellSouth.
  • The partnership is part of Motorola's corporate initiative to expand its partnerships with RBOCs and carriers.
  • BellSouth Telecommunications does business as Southern Bell in North Carolina, South Carolina, Georgia, and Florida and as South Central Bell in Kentucky, Tennessee, Alabama, Mississippi, and Louisiana.
  • Motorola's Information Systems Group (ISG) consists of the Transmission Products Division and the Network Systems Division.

Statistics:

  • Motorola's 1994 sales were $22.2 billion.
  • BellSouth serves more than 20 million local telephone lines and provides local exchange and intraLATA long distance service over one of the most modern telecommunications networks in the world.

Sources:

MANSFIELD, Mass., and ATLANTA, April 18 /PRNewswire/ -- Motorola Information Systems Group (ISG) and BellSouth Telecommunications Inc. (NYSE: BLS)

BellSouth Telecommunications, Inc., with headquarters in Atlanta, provides telecommunications services in the Southeastern United States.

Motorola (NYSE: MOT) is one of the world's leading providers of wireless communications, semiconductors, and advanced electronic systems and services.

CONTACT: Mary Ellen Egemonye of Motorola ISG, 508-261-4789