MSNBC.com Maintains Top Spot as #1 News Site on the Internet

MSNBC.com remained the go-to news source on the web, maintaining its position as the top news site for the month of October, according to Media Metrix and Nielsen/NetRatings data. With 11.5 million Home/Work users, MSNBC.com led the competition, including CNN.com, which had 9.2 million Home/Work users. This dominance was consistent with MSNBC.com's overall ranking as the leading online news provider for all of 1999 and 2000, ahead of CNN.com, USAToday.com, FOXNEWS.com, CBSNews.com, and ABCNews.com.

Key Takeaways:

MSNBC.com maintained its position as the #1 news site for the month of October, according to Media Metrix and Nielsen/NetRatings data.
The site had 11.5 million Home/Work users in October, surpassing CNN.com's 9.2 million Home/Work users.
MSNBC.com led the General News category with 9.45 million unique users in October, ahead of CNN.com, according to Media Metrix.
John Nicol, general manager of MSNBC.com, attributed the site's success to its provision of accurate and timely information to users.
MSNBC.com remains the leading online news provider ahead of CNN.com, USAToday.com, FOXNEWS.com, CBSNews.com, and ABCNews.com for all of 1999 and 2000.
According to Media Metrix, MSNBC.com holds 12.0% of the World Wide Web reach and leads its closest competitor CNN.com by 1.8 points.

Statistics:

11.5 million: MSNBC.com's Home/Work users in October.
9.2 million: CNN.com's Home/Work users in October.
9.45 million: Unique users in the General News category, according to Media Metrix.
12.0%: MSNBC.com's share of the World Wide Web reach, according to Media Metrix.
1.8 points: MSNBC.com's lead over CNN.com in the World Wide Web reach.

Sources:

MSNBC.com press release, "MSNBC.com Remains #1 News Site on the Internet," November 22, 2000.
Media Metrix data, October 2000.
Nielsen/NetRatings data, October 2000.
ABC Press Release, "MSNBC.com to Reportedly Expand Content Via Partnerships"