NBC/Quokka Ventures Partners with eSynch to Deliver Enhanced Broadband Media Experience at NBCOlympics.com

Strategic Insights -

NBCOlympics.com, the online destination for NBC's coverage of the 2000 Olympics, has selected eSynch Corporation as the exclusive provider of a next-generation media player to enhance its broadband multi-media content. This partnership is part of NBC's strategy to deliver the complete Olympic experience across various mediums, including network, cable, and internet.

As a result of this agreement, eSynch's ChoiceCaster, an all-in-one broadband media delivery tool, will be integrated into NBCOlympics.com, providing users with a seamless and advanced online entertainment experience. ChoiceCaster will play all existing media formats, include an integrated media guide, video/audio player, digital browser, and video/audio library, and offer support for plug-ins and skins, as well as a built-in e-commerce engine.

Key Takeaways:

  • NBCOlympics.com has selected eSynch Corporation as the exclusive provider of a next-generation media player to enhance its broadband multi-media content.
  • eSynch's ChoiceCaster, an all-in-one broadband media delivery tool, will be integrated into NBCOlympics.com, providing users with a seamless and advanced online entertainment experience.
  • ChoiceCaster will play all existing media formats, include an integrated media guide, video/audio player, digital browser, and video/audio library.
  • The technology agreement with eSynch will support NBCOlympics.com's efforts to change the way Internet users experience the Olympics and deliver the 'Complete Olympics' in conjunction with NBC.
  • ChoiceCaster will offer support for plug-ins and skins, as well as a built-in e-commerce engine.
  • The partnership is part of NBC's strategy to deliver the complete Olympic experience across various mediums, including network, cable, and internet.
  • NBCOlympics.com will offer digital media coverage of the Sydney Olympics to complement NBC's television coverage.
  • The combined total of Olympic television coverage from NBC will increase from 171.5 hours in the 1996 Atlanta Games to 437.5 hours in the 2000 Sydney Olympics.

Statistics:

  • NBCOlympics.com will offer digital media coverage of the Sydney Olympics.
  • The combined total of Olympic television coverage from NBC will increase from 171.5 hours in the 1996 Atlanta Games to 437.5 hours in the 2000 Sydney Olympics.
  • 8.5 million users are expected to watch online coverage of the 2000 Olympics.

Sources:

  • PR Newswire: "NBC/Quokka Ventures Selects eSynch Corporation as Exclusive Provider of Next Generation Media Player" (July 11, 2000)
  • NBCOlympics.com: "About NBCOlympics.com"
  • eSynch Corporation: "About eSynch Corporation"
  • Quokka Sports, Inc.: "Quokka and Quokka Sports are registered trademarks and Qnews, What Happens Next, Sports Entertainment for the Digital World and the Quokka Logos are trademarks of Quokka Sports, Inc."