Partnership Programs of the Ministry of Economic Development of Russia Show Positive Results

Strategic Insights -

The partnership programs of the Ministry of Economic Development of Russia with Avito and hh.ru have shown significant results in supporting small and medium businesses and social entrepreneurs in the first half of 2025. The initiatives have helped entrepreneurs find employees and expanded the range of opportunities and solutions available to them to develop their own business. The programs have attracted hundreds of entrepreneurs, with over 1.5 thousand applications received from them under the partnership programs.

Key Takeaways:

  • The partnership programs with Avito and hh.ru have attracted over 1.5 thousand applications from entrepreneurs, with the most active being sellers of goods and providers of business services.
  • Entrepreneurs from almost 70 regions of the country took part in the partnership program of the Ministry of Economic Development and Avito, with over 1 thousand applications submitted.
  • The top regions in terms of the number of applications were St. Petersburg, Moscow, Kaliningrad Oblast, and Krasnodar Krai.
  • Avito provides a range of support measures to both beginning and experienced entrepreneurs, including a low entry threshold, access to an audience of over 72 million users throughout Russia, expert support, promotion and training programs, and a partnership program with the Ministry of Economic Development.
  • Participants in the affiliate program can accumulate up to 21 thousand bonuses, which can be used to promote ads, increase visibility, and attract customers.
  • The program with the platform for finding employees and jobs hh.ru showed high results, with 520 social entrepreneurs posting over 1 thousand vacancies, which made it possible to employ a significant number of people in socially significant areas.
  • Cooperation between hh.ru and the Ministry of Economic Development of Russia has been ongoing for several years, with over 5 thousand SMEs receiving preferential access to the service.
  • Social entrepreneurs included in the register of the Ministry of Economic Development of Russia can take advantage of a special support program on the hh.ru platform.

Statistics:

  • Over 1.5 thousand applications from entrepreneurs have been received under the partnership programs with Avito and hh.ru in the first half of 2025.
  • Almost 70 regions of the country have taken part in the partnership program of the Ministry of Economic Development and Avito, with over 1 thousand applications submitted.
  • The top regions in terms of the number of applications were St. Petersburg, Moscow, Kaliningrad Oblast, and Krasnodar Krai.
  • Avito provides a low entry threshold, access to an audience of over 72 million users throughout Russia, expert support, promotion and training programs, and a partnership program with the Ministry of Economic Development.
  • Participants in the affiliate program can accumulate up to 21 thousand bonuses.
  • 520 social entrepreneurs posted over 1 thousand vacancies on the hh.ru platform, making it possible to employ a significant number of people in socially significant areas.

Sources:

  • Ministry of Economic Development (Russia) -- Ministry of Economic Development (Russia)
  • Avito Managing Director Vlad Fedolov
  • hh.ru CEO Dmitry Sergienkov
  • Ministry of Economic Development of Russia
  • Avito
  • hh.ru