QUALCOMM Introduces Enhanced Platform Chipsets for Wireless Media Casting

Strategic Insights -

QUALCOMM Incorporated, the pioneer and world leader of Code Division Multiple Access (CDMA) digital wireless technology, has announced the introduction of the MBD1000 chipset to support its FLO (Forward Link Only) mediacast technology. The FLO mediacast solution enables wireless operators to deliver TV-like news, entertainment, and informational programming to a greater number of users simultaneously. QUALCOMM's MBD1000 chipset seamlessly interfaces with both CDMA2000(R) and WCDMA (UMTS) chipsets in its Enhanced Multimedia Platform.

Key Takeaways:

  • The MBD1000 chipset is designed to support QUALCOMM's FLO mediacast technology, enabling wireless operators to deliver high-quality wireless TV-like content to a large number of users.
  • The chipset is a companion solution that interfaces directly with CDMA2000(R) and WCDMA (UMTS) chipsets in QUALCOMM's Enhanced Multimedia Platform.
  • The MBD1000 chipset will begin sampling in the fourth quarter of 2005, initially available with QUALCOMM's Mobile Station Modem (TM) (MSM(TM)) MSM6550(TM) solution.
  • The chipset is part of a new line of multimedia companion chips targeted at supporting emerging mobile multimedia multicasting standards, including QUALCOMM's FLO technology.
  • QUALCOMM's complete multimedia mediacasting solution includes its recently announced MediaFLO(TM) USA mediacasting network plans, enabling wireless operators to expand their data service offerings.
  • The chipset supports QUALCOMM's BREW(R) system, enabling the development and monetization of advanced applications and content, allowing operators and OEMs to differentiate their products and services and increase revenues.

Statistics:

  • The MBD1000 chipset is the first in a new line of multimedia companion chips targeted at supporting emerging mobile multimedia multicasting standards.
  • An estimated 70% of wireless consumers will use data services in the near future, driving the demand for high-quality wireless TV-like content (Source: QUALCOMM).
  • The number of mobile subscribers is expected to reach 2.5 billion by 2009, driven by increasing demand for data services (Source: QUALCOMM).
  • QUALCOMM's FLO technology is expected to enable the delivery of high-quality, interactive mobile multimedia to a large number of users, increasing average revenue per user (ARPU) for wireless operators.

Sources:

  • PR Newswire-AsiaNet, "QUALCOMM's Enhanced Platform Chipsets Deliver High-Quality QVGA TV-Like Content With Companion FLO Chipset," November 15, 2004.
  • QUALCOMM Incorporated, "Qualcomm Launches Industry's First FLO Mediacast Technology," October 12, 2004.
  • QUALCOMM Incorporated, "Qualcomm Introduces Mobile Station Modem MSM6550 Solution," September 13, 2004.
  • QUALCOMM Incorporated, "Qualcomm Introduces BREW(R) 2.0," March 24, 2004.