Rock Band Platform Surpasses 2,000 Song Milestone

Strategic Insights -

The Rock Band platform, developed by Harmonix and published by MTV Games, has officially surpassed the 2,000-song milestone, making it the leading provider of downloadable content for rhythm video games. The Jimi Hendrix Experience's classic song "Are You Experienced?" has been added to the platform, marking the 2,000th song available for play. The platform's success has allowed for the development of an interactive music platform, with a commitment to weekly releases, disc export, and forward compatibility of downloads.

Key Takeaways:

  • The Rock Band platform has surpassed the 2,000-song milestone, with over 2,000 tracks available for play in Rock Band 3.
  • The platform has led the way in providing the best selection of interactive musical content, songs, and artists, with more than 800 different bands featured.
  • The success of Rock Band's song downloads has afforded the opportunity to approach the platform as an interactive music platform, reshaping the way gamers think of expansion content.
  • Harmonix has pioneered the use of disc export technology, allowing fans to export on-disc tracks from various Rock Band games and make them playable on the Rock Band 3 platform.
  • The Rock Band Platform will offer two ways for downloadable content to be available after the launch of Rock Band 3: the weekly updated Rock Band Music Store and the Rock Band Network.
  • Rock Band 3 features improved song sorting, a recommendation engine, and the ability for fans to create, save, and share setlists.

Statistics:

  • More than 75 million songs have been downloaded from the Rock Band Music Store and the Rock Band Network Music Store to date.
  • Over 2,000 tracks are available in the Rock Band platform, making it the leading provider of downloadable content for rhythm video games.
  • The Rock Band platform has sold over 1,500 multiplayer-compatible tracks, with 1,500 available for purchase on the Xbox 360, PlayStation 3 system, and Wii.

Sources:

  • Entertainment Newsweekly editors
  • Harmonix
  • MTV Games
  • VerticalNews.com
  • RockBand.com