ROK Entertainment Group and Claro Launch Ideas TV in the Dominican Republic

Strategic Insights -

ROK Entertainment Group, in partnership with Claro, the largest mobile operator in the Dominican Republic, has launched Ideas TV, a mobile TV subscription service that offers a range of local and international channels. Powered by ROK's award-winning over-the-air video-streaming technologies, Ideas TV will provide an initial package of 11 channels, including popular networks such as ESPN, MTV, and Discovery Movil. Initially, the service is available on select BlackBerry and Nokia phones, and marks a major milestone in ROK's global rollout of mobile entertainment services.

Key Takeaways:

  • Ideas TV is a streamed, live, and pre-recorded mobile TV subscription service launched by ROK Entertainment Group and Claro in the Dominican Republic.
  • The service offers an initial package of 11 local and international channels, including Cadena de Noticias, ESPN, and MTV.
  • Ideas TV is powered by ROK's award-winning over-the-air video-streaming technologies.
  • The service is initially available on the BlackBerry Bold, Nokia N95, Nokia E71, and the Nokia 6120.
  • The deployment of Ideas TV in the Dominican Republic follows the successful launch of ROK-powered Ideas TV with Claro's parent group operator, Telcel, in Mexico in September 2008.
  • Claro operates the only 3G network in the Dominican Republic, providing a breakthrough in mobile entertainment to its customers.
  • About 170 million customers are served by America Movil, the parent company of Claro, in 17 countries across Latin America.
  • ROK Entertainment Group is a mobile technologies, applications, and services development company founded in 2004, with a suite of revenue-generating mobile services licensed to Mobile Operators and Handset Manufacturers worldwide.

Statistics:

  • Ideas TV offers an initial package of 11 channels.
  • The service is powered by a technology that streams video -- live and on demand -- over 2.5G, 3G, and Wi-Fi(R).
  • Claro operates the only 3G network in the Dominican Republic.
  • America Movil, the parent company of Claro, serves about 170 million customers in 17 countries.
  • ROK Entertainment Group has 5 patent awards and many more patent applications in place.
  • The service is initially available on select BlackBerry and Nokia phones.

Sources:

  • ROK Entertainment Group
  • Claro, Dominican Republic