Rosneft Presents New Route for Car Tourists in Russian Caucasus Region

Strategic Insights -

Rosneft, together with the Ministry of Tourism and Health Resorts of the Stavropol Territory, has presented a new route for car tourists in the cities of the Caucasian Mineral Waters region, dubbed "Pearl of Southern Russia." This route is the fiftieth developed by Rosneft for Russians traveling by car across the country, showcasing the Company's commitment to developing domestic tourism. The "Pearl of Southern Russia" route spans approximately 100 kilometers, connecting 35 popular and significant locations in the region, including 10 Rosneft gas stations. The route's presentation took place at one of these gas stations in Pyatigorsk.

Key Takeaways:

  • The "Pearl of Southern Russia" route is the fiftieth developed by Rosneft for Russians traveling by car across the country.
  • The route spans approximately 100 kilometers, connecting 35 popular and significant locations in the region, including 10 Rosneft gas stations.
  • The route passes through four main cities: Pyatigorsk, Yessentuki, Kislovodsk, and Zheleznovodsk.
  • The first stop on the route is Zheleznovodsk, a resort town famous for its mineral springs and picturesque nature.
  • The next stop is Pyatigorsk, where visitors can sample healing mineral water, enjoy mountain views, and explore Lermontov's sites.
  • The third city on the route is Yessentuki, featuring a historical, architectural, and natural landmark, the Yessentuki Resort Park.
  • The new route ends in Kislovodsk, with its signature National Park encompassing 966 hectares of unique natural resources.
  • Rosneft's retail network is the largest in Russia in terms of geographic coverage and number of stations, operating approximately 3,000 gas stations.

Statistics:

  • The "Pearl of Southern Russia" route spans approximately 100 kilometers.
  • The route connects 35 popular and significant locations in the region.
  • The route passes through 10 Rosneft gas stations.
  • Rosneft operates approximately 3,000 gas stations in total, making it the largest retail network in Russia.
  • The new route is part of Rosneft's efforts to develop domestic tourism, with the Company presenting the "Roads of Stavropol" route in 2024, covering 350 kilometers and including over 30 sites.
  • The "Pearl of Southern Russia" route is Rosneft's second route in the Stavropol Krai.

Sources:

  • Department of Information and Advertising of PJSC NK Rosneft
  • Rosneft's press release, October 16, 2025
  • Rosneft's information and service platform, "Horizons of Russia"