Social Media Follower Count of 2023 Presidential Candidates Exposed

Strategic Insights -

The 2023 Nigerian presidential election is in full swing, and social media has become a crucial battleground for the candidates. However, a recent report challenges the notion that Labour Party's Peter Obi has the largest social media followership. According to a social media analysis, Atiku Abubakar, the Peoples Democratic Party's (PDP) presidential candidate, has the highest number of followers on Twitter with over 4.4 million followers. Peter Obi trails behind with 1.7 million followers, while Asiwaju Bola Tinubu, the All Progressives Congress (APC) presidential candidate, has 1.3 million followers. These numbers are based on Twitter, Facebook, and Instagram follower counts and contradict earlier reports that Obi had the largest social media following.

Key Takeaways:

  • Atiku Abubakar has the highest number of followers on Twitter, with 4.4 million followers, surpassing Peter Obi and Asiwaju Bola Tinubu.
  • Peter Obi's Labour Party supporters, known as Obi-dients, have been instrumental in popularizing their candidate on social media, leading to consistent Twitter trends.
  • Asiwaju Bola Tinubu has 1.3 million followers on Twitter, with a strong online presence, despite having the lowest number of followers among the three candidates.
  • The analysis reveals that Atiku Abubakar's followings on Facebook and Instagram are significantly lower, with 1.5 million and 448,000 followers, respectively.
  • Peter Obi has 400,000 and 246,000 followers on Facebook and Instagram, respectively, with a strong online presence in the southeast region.
  • Asiwaju Bola Tinubu has 140,000 and 114,000 followers on Facebook and Instagram, respectively.

Statistics:

  • Twitter followers:

* Atiku Abubakar: 4.4 million

* Peter Obi: 1.7 million

* Asiwaju Bola Tinubu: 1.3 million

  • Facebook followers:

* Atiku Abubakar: 1.5 million

* Peter Obi: 400,000

* Asiwaju Bola Tinubu: 140,000

  • Instagram followers:

* Atiku Abubakar: 448,000

* Peter Obi: 246,000

* Asiwaju Bola Tinubu: 114,000

Sources:

  • Vanguard (August 3, 2023): Atiku Abubakar has the highest number of followers on Twitter.
  • AllAfrica Global Media (no date): Social media analysis reveals Atiku Abubakar has the highest number of followers on Twitter.