Sustainability Research Highlights Urgent Need for Entrepreneurship to Drive Balanced Outcomes

In the face of global challenges such as the pandemic's aftermath, climate change, supply chain disruptions, and inflation, the need for sustainability and innovation to ensure balanced ecological, social, and economic outcomes has become increasingly apparent. A recent study conducted by researchers at the Escuela de Ingenieria Industrial has shed light on the crucial role of entrepreneurship in driving economic and social development, particularly in emerging economies.

Key Takeaways:

  • The study employed a quantitative and correlational approach to explore factors influencing sustainable entrepreneurial intention among university students in Colombia and Peru, sampled from the Metropolitan Technological Institute and the Senor de Sipan University.
  • The research examined the impact of attitudes, social norms, and rewards on sustainable entrepreneurial intention, using data from 602 surveys and Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4.
  • Results revealed significant positive effects of intrinsic and extrinsic rewards, perceived behavioral control, and social norms on sustainable entrepreneurial intention.
  • A negative relationship emerged between environmental values and attitudes, suggesting the need for further cultural context studies.
  • The findings offer insights for shaping educational strategies and policies to advance sustainable entrepreneurship.
  • The study highlighted the importance of attitude, norm, and reward factors in shaping sustainable entrepreneurial intention among university students.

Statistics:

  • 602 surveys were used in the study.
  • The research employed Partial Least Squares Structural Equation Modeling (PLS-SEM) via SmartPLS 4.
  • The study found significant positive effects of intrinsic and extrinsic rewards, perceived behavioral control, and social norms on sustainable entrepreneurial intention.
  • A negative relationship was found between environmental values and attitudes.

Sources:

  • Determinants of sustainable entrepreneurial intention in Colombian and Peruvian University students: a theory of planned behaviour approach. Discover Sustainability, 2025,6(1):1-23.

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