Market research services
As the world seeks alternative fuel sources, fuel cell technology has emerged as a promising solution. John Wiley and Sons Ltd's new report, "Fuel Cell Fundamentals, 2nd Edition," provides an essential introduction to the underlying science and engineering principles of fuel cells. This comprehensive guide is
Market research services
Integrated Watershed Management: Principles and Practice, 2nd Edition presents a flexible, integrated framework for watershed management that addresses the biophysical, social, and economic issues affecting water resources and their use. The book equips readers with the necessary tools and techniques to develop sound watershed management policy and practice, from problem
Market research services
Despite challenges such as low per capita consumption, regulatory hurdles, and infrastructure deficiencies, India's pharmaceutical market is expected to experience high double-digit growth in the medium term due to its large population and growing demand for generics. The government's efforts to improve the regulatory environment are
Market research services
In a bid to address the unsustainable financial burden on its health expenditure, the Saudi Arabian government is shifting its focus towards regulating medical services and privatising the management of existing hospitals. This move is expected to improve the quality of care, attract more health insurance companies, and reduce the
Drugs
In 1994, the pharmaceutical industry expanded its marketing efforts to directly target consumers, with a 42 percent increase in prescription product advertising between January and September. This shift in focus is attributed to the growing awareness of personal health among the public. Companies are advertising their medications to inform consumers
