The Beatles: Rock Band Set for Worldwide Release on September 9, 2009

Strategic Insights -

On September 9, 2009, Apple Corps, Ltd., Harmonix, and MTV Games announced the global release of The Beatles: Rock Band, a music-based video game that celebrates the legendary career of The Beatles. This experiential game will be available simultaneously in North America, Europe, Australia, New Zealand, and other territories for the Xbox 360, PlayStation 3, and Wii consoles. The game will allow fans to immerse themselves in The Beatles' iconic music through gameplay that simulates the band's progression and evolution. Additionally, the game will feature new hardware models inspired by the instruments used by John Lennon, Paul McCartney, George Harrison, and Ringo Starr throughout their career.

Key Takeaways:

  • The Beatles: Rock Band is a music-based video game that takes players on a journey through The Beatles' legendary career.
  • The game will be available on September 9, 2009, simultaneously worldwide in North America, Europe, Australia, New Zealand, and other territories for the Xbox 360, PlayStation 3, and Wii consoles.
  • The game will offer a limited number of new hardware offerings modeled after instruments used by John Lennon, Paul McCartney, George Harrison, and Ringo Starr throughout their career.
  • The Beatles: Rock Band will be offered as standalone software and hardware as well as a limited edition bundle.
  • The game will be compatible with all Rock Band instrument controllers and other current music-based video game peripherals.
  • Apple Corps, Ltd., Harmonix, and MTV Games are partnering to create this unprecedented music experience.
  • The game is designed to allow fans to pick up the guitar, bass, mic, or drums and experience The Beatles' extraordinary catalogue of music through gameplay.

Statistics:

  • The Beatles: Rock Band will be released on September 9, 2009.
  • The game will be available in 10 territories worldwide, including North America, Europe, Australia, New Zealand, and others.
  • The game will be available on three major consoles: Xbox 360, PlayStation 3, and Wii.
  • The game will feature a limited edition bundle with new hardware offerings modeled after The Beatles' iconic instruments.
  • The game will be compatible with all Rock Band instrument controllers and other current music-based video game peripherals.

Sources:

  • Apple Corps, Ltd.
  • Harmonix
  • MTV Games
  • NewsRx.com
  • Wikipedia: The Beatles