Uttar Pradesh Aims to Position Itself as Global Tourism Hub with UPITS 2025

Strategic Insights -

The Uttar Pradesh state tourism department is preparing for the Uttar Pradesh International Trade Show (UPITS) 2025, scheduled to take place at India Expo Mart in Greater Noida from September 25-29. To create a lasting impression, the department will set up a 465 square meter stall showcasing the state's heritage sites, temple architecture, and local crafts, alongside providing a VIP lounge and cultural performances. The exhibition aims to promote the state as a global tourism hub by leveraging technology and immersive storytelling.

Key Takeaways:

  • The Uttar Pradesh tourism department is launching the Uttar Pradesh International Trade Show (UPITS) 2025 to position the state as a global tourism hub.
  • The event will take place at India Expo Mart in Greater Noida from September 25-29, with the state's tourism department setting up a 465 square meter stall in hall number seven.
  • The stall will showcase the state's heritage sites, temple architecture, thematic tourism circuits, and PPP-based tourism projects, alongside local crafts and One District One Product (ODOP) items.
  • The exhibition will feature digital tourism tools, including mobile applications, websites, and QR codes, to provide easy access to information and seamless travel planning.
  • The stall design includes three open sides, stylish front facade, illuminated signage, LED walls, modern lighting, carpeting, and display units.
  • A VVIP lounge, meeting tables, coffee machines, pantry, and reception counter will be available to provide a comfortable experience for guests.
  • Auto-navigation screens showcasing popular tourist destinations in Uttar Pradesh will be featured to attract visitors.
  • An Augmented Reality (AR) based digital touch panel will allow visitors to take selfies with images of famous tourist sites.
  • A 10-15 square meter area within the stall will be allocated to live cultural performances, featuring traditional dance forms from different regions of the state.

Statistics:

  • September 25-29: The dates of the Uttar Pradesh International Trade Show (UPITS) 2025.
  • 465 square meters: The size of the stall set up by the Uttar Pradesh tourism department in hall number seven.
  • 3 sides: The number of open sides of the stall.
  • 10-15 square meters: The area allocated for live cultural performances within the stall.
  • 6: The number of famous tourist sites for which visitors can take selfies using the AR based digital touch panel.

Sources:

  • TIMES NEWS NETWORK SEP 25-29Lucknow: To position UP as a global tourism hub, the state's tourism department launched extensive preparations for the Uttar Pradesh International Trade Show (UPITS) 2025.