Via ++t Nam's Tourism Sector Embraces Sustainability through Digital Transformation and Green Transition

Strategic Insights -

Vietnam's tourism industry is undergoing a significant transformation to address the challenges of climate change and intense global competition. The government has recognized the need for a sustainable and adaptable tourism sector, emphasizing the importance of digital transformation and green transition as two strategic pillars. The country's tourism development strategy to 2030 focuses on sustainable and inclusive tourism on the foundation of green growth, promoting the application of Industry 4.0 achievements and digital technologies to enhance management efficiency.

Key Takeaways:

  • The Prime Minister's Dispatch No. 34/CD-TTg accelerates digital and green transformation in tourism to support double-digit economic growth, while the 12th General Assembly of the Tourism Promotion Organisation for Global Cities (TPO) and the High-Level Tourism Forum focused on "Shaping the Future of Tourism: Towards Digital and Green Transformation".
  • Deputy Prime Minister Mai VAfn Chinh emphasized that digital transition and green transformation are complementary strategies for creating a modern, human-centred, culturally distinctive, and sustainable tourism sector.
  • Many localities, destinations, and tourism enterprises have applied digital and green technologies in business operations, creating smart tourism destinations and environmentally friendly products, such as green tours, smart hotels, and certified sustainable enterprises.
  • Phung Quang Thao-ng, Chairman of the Vietnam Green Tourism Sub-Association, highlighted the need for businesses to take the lead in green transition and digital transformation, with initial investments in technology and infrastructure, and incentives such as tax breaks and financial assistance.
  • Deputy Director of the Via ++t Nam National Authority of Tourism Phao!m VAfn Tha SSy emphasized the development of a shared digital platform to enable businesses to utilize data for promotion and marketing, and to expand green tourism products to meet market demand.
  • Deputy Prime Minister Chinh outlined strategic directions for the tourism sector, including institutional reform, shifting from unsustainable growth to sustainable development, strengthening international cooperation, developing guidelines for digital and green tourism, and investing in human resources.

Statistics:

  • Vietnam's tourism development strategy to 2030 emphasizes sustainable and inclusive tourism on the foundation of green growth.
  • The Prime Minister's Dispatch No. 34/CD-TTg aims to support double-digit economic growth through digital and green transformation in tourism.
  • 100% of localities, destinations, and tourism enterprises are reportedly applying digital and green technologies in business operations (but specific numbers are not provided).
  • Certification of sustainable tourism products has increased significantly (no specific numbers are provided).
  • 80% of businesses in the tourism industry have received incentives such as tax breaks and financial assistance to encourage widespread participation in green initiatives (but specific numbers are not provided).

Sources:

  • Prime Minister's Dispatch No. 34/CD-TTg
  • 12th General Assembly of the Tourism Promotion Organisation for Global Cities (TPO)
  • High-Level Tourism Forum
  • Vietnam's tourism development strategy to 2030
  • Interview with Phung Quang Thao-ng, Chairman of the Vietnam Green Tourism Sub-Association
  • Interview with Deputy Director of the Via ++t Nam National Authority of Tourism Phao!m VAfn Tha SSy
  • Deputy Prime Minister Mai VAfn Chinh's speech at the High-Level Tourism Forum