Vietnam International Fashion Week Enters New Decade, Fostering Cultural Integration and International Cooperation

Strategic Insights -

Vietnam International Fashion Week (VIFW), initiated in 2014, has become one of the most outstanding fashion weeks in the region, featuring international and Vietnamese designers. As VIFW enters its new decade, it is focusing on cultural integration and international cooperation to elevate Vietnamese fashion's status and turn Vietnam into a country with a developed fashion industry. The event's founder, Le Tha 3nh Trang, aims to introduce international fashion fans to the essence of national identity and culture in fashion through the theme "Pure Style Shines" at the Aquafina International Fashion Week (AVIFW) Spring/Summer 2025.

Key Takeaways:

  • VIFW has held 19 shows in 10 years, featuring international and Vietnamese designers, including French haute couture designer Julien Fournie and Vietnamese designers Nguya ...n Cong Tri and Cao Minh Tiao?n.
  • The event's founder, Le Tha 3nh Trang, has a clear vision to elevate Vietnamese fashion's status to a new high and turn Vietnam into a country with a developed fashion industry.
  • AVIFW Spring/Summer 2025 focuses on the theme "Pure Style Shines" to introduce international fashion fans to the essence of national identity and culture in fashion.
  • Vietnamese designer VA(c) Via ++t Ha created a collection, "Ma Aao" (Running Horse), that took fashion lovers on a tour of a local market of ethnic minority groups in a mountainous area in the Northwest region of Vietnam.
  • The collection featured 40 sophisticated dresses and casual clothes made of brocade fabric crafted by ethnic minority groups to preserve Vietnamese cultural identity.
  • Designer Cao Minh Tiao?n honoured quan ha (love duet) singing, a UNESCO intangible cultural heritage, through the collection "ThoaoPSi Ma tmng", which included black, red, and white halter tops and blouses and ao dai in lace, mesh, and cotton.

Statistics:

  • VIFW has held 19 shows in 10 years.
  • The AVIFW Spring/Summer 2025 event featured 40 sophisticated dresses and casual clothes in the collection "Ma Aao".
  • The collection "Ma Aao" was inspired by the costume of the Dao AaoSSu Bao+-ng people (Dao ethnic group with top knots) and recreated the Bao-c Ha Sunday Market in Bao-c Ha District in the northern province of Lao Cai.

Sources:

  • Vietnamese International Fashion Week (VIFW)
  • Le Tha 3nh Trang, VIFW founder and president
  • AVIFW Spring/Summer 2025
  • VA(c) Via ++t Ha, Vietnamese designer
  • Cao Minh Tiao?n, Vietnamese designer
  • UNESCO intangible cultural heritage
  • Vietnam Collection Grand Prix
  • VIFW
  • Huao? Festival