Wuzhishan City Invites Tourists to Experience Coolness of Tropical Rainforest in Summer

Strategic Insights -

Wuzhishan City, located in the tropical rainforest in the middle of Hainan, has invited tourists from all over the world with the theme of "Traveling in the mountains and rivers, enjoying the coolness bestowed by heaven." The city, surrounded by Hainan Tropical Rainforest National Park, has been focusing on the summer tourism market with its unique geographical endowment and national cultural genes. Tourists can visit the Wuzhishan Scenic Area of Hainan Tropical Rainforest National Park, Fangnuozhai, and other places, and walk into the dense rainforest plank road, truly feeling the reputation of Wuzhishan as a "natural air-conditioned room."

Key Takeaways:

  • Wuzhishan City, located in the tropical rainforest in the middle of Hainan, has a unique geographical endowment and national cultural genes, making it an ideal destination for tourists in the summer.
  • The city has invested in the construction of supporting tourism infrastructure in the national park scenic area, including road signs, animal and plant science information display boards, and information about the national park.
  • Parent-child families make up over 50% of tourists in the scenic area during summer vacation.
  • The forest coverage rate of Wuzhishan City is close to 90%, and the content of negative oxygen ions in the air is as high as 30,000 per cubic centimeter, making it a "natural oxygen bar."
  • Wuzhishan City has launched a series of off-season tourism marketing activities, including the "Waterside Cooling Month" and "Rainforest Music Season," to create a unique and cool consumption scene.
  • The city has also planned to create a new tourism experience with diversified refreshing elements, including water disco, riverside market, aerial light and shadow show, etc., to stimulate the summer consumption boom in cultural tourism.

Statistics:

  • The forest coverage rate of Wuzhishan City is close to 90%.
  • The content of negative oxygen ions in the air is as high as 30,000 per cubic centimeter.
  • Parent-child families make up over 50% of tourists in the scenic area during summer vacation.
  • The Wuzhishan Scenic Area of Hainan Tropical Rainforest National Park welcomes thousands of tourists every day during summer.
  • The city has invested over 10 million yuan in the construction of supporting tourism infrastructure in the national park scenic area.

Sources:

  • Hainan Provincial People's Government: [www.hainan.gov.cn](http://www.hainan.gov.cn)
  • Hainan Daily: [www.hainandaily.cn](http://www.hainandaily.cn)
  • Wuzhishan City Government: [www.wuzhishan.gov.cn](http://www.wuzhishan.gov.cn)