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Telecommunications industry

10Best Partners with AT&T Wireless to Offer Location-Relevant Travel Services

Strategic Insights

— 2 min read

10Best, a leading provider of location-relevant travel information and application services, has formed an agreement with AT&T Wireless to offer its users access to 10Best's location-relevant local info product and mobile applications through the AT&T Digital PocketNet(SM) service. This partnership will provide AT&T Wireless users with quick and easy access to relevant and user-intuitive localized information and applications while on-the-go. The relationship will also give AT&T Wireless subscribers access to 10Best's restaurant recommendations and mobile applications within the "Find It" food menu.

Key Takeaways:

  • 10Best will provide AT&T Wireless users with location-relevant local info product and mobile applications through the AT&T Digital PocketNet(SM) service.
  • The partnership will give AT&T Wireless subscribers access to 10Best's restaurant recommendations and mobile applications within the "Find It" food menu.
  • 10Best's content platform is designed specifically for wireless devices with varied keypads, battery life, bandwidth, storage, and display space.
  • The platform eliminates the need for tireless, time-consuming searches, providing users with a virtual concierge that recommends the 10Best places to eat, sleep, and play in cities around the world.
  • Registered users can save their favorite reference points as "GeoMarks(TM)" and search for "close by" 10Best businesses and services, receiving easy-to-follow walking or driving directions.
  • Registered users may also access a valuable suite of travel tools, including single-click calling and refined descriptions and reviews.
  • The partnership will provide AT&T Wireless customers with unbiased, detailed, and accurate information, allowing them to customize their travel itineraries with original, refined descriptions and reviews of businesses in a wide variety of lifestyle categories.
  • Brice Bay, President and CEO of 10Best, stated that the relationship offers ATT Wireless subscribers true utility while on-the-go, while Tom Parrish, Director of Business Development at AT&T Wireless, believes that the 10Best content and application suite provides extremely useful information to mobile professionals.

Statistics:

  • 10Best provides travel information and application services for over 200 cities around the world (Source: 10Best)
  • The company employs over 50 people and is headquartered in Greenville, S.C. (Source: 10Best)
  • 10Best has been in operation since 1999 (Source: 10Best)
  • The AT&T Digital PocketNet(SM) service is a Internet-enabled wireless service that provides users with access to a range of applications and services (Source: AT&T Wireless)
  • The "Find It" food menu within the AT&T Digital PocketNet(SM) service provides users with access to 10Best's restaurant recommendations and mobile applications (Source: AT&T Wireless)

Sources:

  • "10Best, Inc. Announces Agreement with AT&T Wireless to Provide Location-Relevant Travel Services." PR Newswire, 19 Dec. 2000.
  • "About 10Best." 10Best, 1999.
  • "About AT&T Wireless." AT&T Wireless, 2000.

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