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Hotels and motels

Hyatt Expands Lifestyle Portfolio with Acquisition of Standard International Brands

Strategic Insights

— 1 min read

Hyatt Hotels Corporation has acquired the brands and affiliates of Standard International, a pioneering lifestyle hospitality company, bolstering its position in the luxury segment. The transaction adds 22 open hotels with approximately 2,000 rooms to Hyatt's portfolio, including The Standard, London, and The Manner, SoHo in New York. New properties slated to open later this year include The Standard, Singapore, and Bunkhouse's Hotel Saint Augustine in Houston. The acquisition also includes a robust residential business and more than 30 future projects.

Key Takeaways:

  • The acquisition includes 22 open hotels with approximately 2,000 rooms, including The Standard, London, and The Manner, SoHo in New York.
  • The transaction adds a robust residential business, with Standard Residences under development in multiple locations, including Miami, Lisbon, and Phuket.
  • Hyatt will debut a dedicated lifestyle group, led by President & Creative Director Amar Lalvani, which will be headquartered in New York City.
  • The lifestyle segment is a key driver for Hyatt's growth, with the number of properties increasing by 86% since 2017.
  • The acquisition enhances Hyatt's position in the lifestyle segment, complementing its growth in other segments, including luxury and select service.
  • Hyatt intends to announce a new dedicated luxury group with distinct leadership across key functions and services focused on caring for guests and customers at the pinnacle of luxury.

Statistics:

  • 22 open hotels with approximately 2,000 rooms acquired by Hyatt.
  • 30 future projects with a signed agreement or letter of intent.
  • 100% asset-light portfolio, including management, franchise, and license contracts.
  • 86% increase in the number of properties in Hyatt's portfolio since 2017.
  • Tripled the number of World of Hyatt members, with a 1,300 basis point increase in room night penetration since 2017.

Sources:

  • Businesswire.com, "Hyatt Hotels Corporation Completes Acquisition of Standard International Brands" (2024)
  • Hyatt.com, "Hyatt Hotels Corporation Press Release" (2024)
  • SEC Edgar Database, "Hyatt Hotels Corporation Annual Report (10-K)" (2024)

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