Sign in Subscribe
Noodles & Co.

Noodles & Company Launches New Menu Items and Uncommon Goodness Promise

Strategic Insights

— 2 min read

Noodles & Company, a fast-casual chain known for its creative noodle dishes, has unveiled three new menu items that promise to redefine guests' expectations with bold flavors and fresh ingredients. The new offerings, including Lemon Garlic Shrimp Scampi, Chipotle Chicken Cavatappi, and Crispy Chicken Bacon Alfredo, are the first step in a multi-phase menu transformation aimed at pushing the boundaries of culinary creativity while staying true to Noodles' core values. Inspired by positive guest feedback, these new dishes represent the next evolution of the Noodles menu, with a focus on big flavors, fresh ingredients, and creative combinations that elevate the dining experience.

Key Takeaways:

  • Noodles & Company has launched three new menu items: Lemon Garlic Shrimp Scampi, Chipotle Chicken Cavatappi, and Crispy Chicken Bacon Alfredo, designed to redefine guests' expectations with bold flavors and fresh ingredients.
  • The new offerings are the first step in a multi-phase menu transformation, aimed at pushing the boundaries of culinary creativity while staying true to Noodles' core values.
  • The menu transformation is a result of successful trials in three test markets, with positive feedback from guests influencing the creation of the new dishes.
  • Noodles & Company has collaborated with The Culinary Edge to introduce bold and innovative flavors, with ingredients such as smoky bacon, zesty roasted tomatoes, and savory artichokes.
  • The new dishes are part of Noodles' commitment to pushing boundaries while staying true to what guests love: noodles done right.
  • Noodles & Company's new menu items come with a "Goodness Guarantee" promise, where guests can exchange their entree for a different dish on the menu at no cost if they don't love it.
  • Noodles Rewards program offers guests a free regular entree after their first purchase, points for every order, and exclusive offers such as birthday rewards and the Extra Goodness platform.

Statistics:

  • 3 new menu items launched by Noodles & Company: Lemon Garlic Shrimp Scampi, Chipotle Chicken Cavatappi, and Crispy Chicken Bacon Alfredo.
  • 3 test markets where the new dishes were successfully trialed before national launch.
  • The Culinary Edge collaborated with Noodles & Company to introduce bold and innovative flavors in the new dishes.
  • Smoky bacon, zesty roasted tomatoes, and savory artichokes are among the new ingredients used in the menu items.
  • 100% of Noodles' new chef-curated dishes are guaranteed to be free from cost or exchanged for a different dish on the menu at the Goodness Guarantee promise.

Sources:

  • BROOMFIELD: Noodles & Company news release
  • Noodles.com
  • Noodles mobile app

Read more