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Microsoft Corp.

Microsoft Prepares to Launch Two New Handheld Gaming Consoles

Strategic Insights

— 1 min read

Microsoft is reportedly set to unveil two new handheld gaming consoles, the ROG Xbox Ally and the ROG Xbox Ally X, in collaboration with Asus. The devices are expected to offer a portable gaming experience, combining Xbox and PC gaming libraries, including access to Xbox Game Pass, Steam, and Epic Games. Although the official details are limited, a recent report suggests a possible release timeline and pricing for the upcoming consoles. While Microsoft has not confirmed the launch date or prices, sources indicate that the consoles are set to launch in October 2025, with pre-orders likely to begin in August of the same year.

Key Takeaways:

  • The ROG Xbox Ally and Ally X are expected to launch in October 2025.
  • The ROG Xbox Ally is projected to be priced at €599 (approximately Rs. 59,641), while the ROG Xbox Ally X might be priced at €899 (approximately Rs. 89,494).
  • The standard Ally model is expected to cost around £510 in the UK and $700 in the US, while the Ally X is projected to reach approximately €760 in the UK and over $1,000 in the US.
  • The projected prices place the Xbox handhelds in a higher range compared to other available handheld options, such as the Nintendo Switch 2 and Valve's Steam Deck.
  • The ROG Xbox Ally and Ally X will offer a combined Xbox and PC gaming experience, including access to Xbox Game Pass, Steam, and Epic Games.
  • The consoles are expected to function like portable PCs, with a custom Xbox operating system.
  • Microsoft and Asus have confirmed a collaboration to develop a line of Xbox-compatible handheld devices, but have not yet provided concrete details about the launch date or prices.

Statistics:

  • Estimated launch date: October 2025.
  • Expected pre-order start date: August 2025.
  • Projected price of ROG Xbox Ally: €599 (approximately Rs. 59,641).
  • Projected price of ROG Xbox Ally X: €899 (approximately Rs. 89,494).
  • Projected UK price of ROG Xbox Ally: £510.
  • Projected US price of ROG Xbox Ally: $700.
  • Projected UK price of ROG Xbox Ally X: €760.
  • Projected US price of ROG Xbox Ally X: over $1,000.

Sources:

  • Inside eXtas1s report
  • Microsoft-Asus collaboration announcement (no specific date mentioned)
  • Hindustan Times publication (no specific date mentioned)

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