Sign in Subscribe
Rugby football

Women's Rugby World Cup Attendance Records Set to Be Smashed

Strategic Insights

— 2 min read

The Women's Rugby World Cup is gearing up to break attendance records at its Twickenham final next month. With tickets sold out, approximately 82,000 supporters are expected to pack Allianz Stadium in southwest London for the highly anticipated match on September 27. This number surpasses the current record of 58,498 set by England's 2023 Six Nations Grand Slam victory over France. The final's capacity is expected to be a historic milestone, potentially two or three times the existing record. The success of the tournament has been remarkable, with over 375,000 tickets sold out of 470,000 available for the 32 games.

Key Takeaways:

  • The Women's Rugby World Cup final expects to break the attendance record for a women's rugby match, with 82,000 supporters expected to attend at Allianz Stadium.
  • The current record for a women's 15s fixture is 58,498, set by England's 2023 Six Nations Grand Slam victory over France.
  • Tickets for the final have sold out, and over 375,000 tickets have been sold for the 32 games.
  • The World Cup's total ticket sales have surpassed initial targets by threefold.
  • The tournament's success has been compared to the 2024 Paris Olympics, which saw a crowd of 66,000 watch the women's rugby sevens programme.
  • Gill Whitehead, Rugby World Cup 2025 chair, is confident that the final will be the most attended women's rugby match in history.
  • Sarah Massey, Rugby World Cup 2025 managing director, notes that ticket sales have already surpassed those of the 2021 tournament in New Zealand.
  • England last staged the competition in 2010, with just over 13,000 watching the final between New Zealand and the hosts.
  • The World Cup golden moment for England will come when "girls run out of the tunnel to play to the three tiers of Allianz packed to the rafters", according to Gill Whitehead.

Statistics:

  • 82,000 supporters expected to attend the Women's Rugby World Cup final.
  • 58,498 current record attendance for a women's 15s fixture.
  • 66,000 crowd at the Paris 2024 Olympics women's rugby sevens programme.
  • 375,000 tickets sold for the 32 games.
  • 470,000 available tickets for the 32 games.
  • Threefold increase in total ticket sales compared to the 2021 tournament in New Zealand.

Sources:

  • The PA news agency.
  • World Rugby.
  • Rugby World Cup 2025.
  • Gill Whitehead, Rugby World Cup 2025 chair.
  • Sarah Massey, Rugby World Cup 2025 managing director.

Read more