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Semiconductor industry

Advanced Micro Devices and Sony Receive 1995 MITI Minister's Award

Strategic Insights

— 1 min read

Advanced Micro Devices, Inc., and Sony Corporation have been jointly recognized with the 1995 MITI Minister's Award for their collaborative development of a single-chip solution for digital cordless telephones. This award signifies the importance of design-in activities and promotes the sales of foreign-based semiconductors in the Japanese market. The companies' joint effort was selected from a field of 14 finalists and is set to revolutionize the cordless telephone industry with its higher portability, lower power consumption, lower cost, and superior sound quality.

Key Takeaways:

  • The 1995 MITI Minister's Award was presented to Advanced Micro Devices, Inc., and Sony Corporation for their joint development of a single-chip solution for digital cordless telephones.
  • The award aims to promote the sales of foreign-based semiconductors in the Japanese market and was established by MITI, Japan's Ministry of International Trade and Industry, in 1993.
  • The winning chip, AMD's CT2 PhoX digital cordless baseband controller (Am79C410), replaces up to five components used in existing CT2 systems, enabling faster time to market and minimal engineering effort.
  • The development team worked cooperatively, with engineers from both companies contributing to the project's completion in 1994.
  • Kazuo Sakai, president of AMD Japan, expressed gratitude for the collaboration, stating, "We will try our best to support our customers and hope to keep winning this type of rewarding design-in."
  • The partnership between AMD and Sony has allowed for the creation of new cordless telephone products that offer improved performance, reduced costs, and enhanced user experience.
  • The CT2 PhoX controller, when combined with an RF front end, offers a complete CT2 system, making it a valuable solution for manufacturers in the industry.

Statistics:

  • 14 finalists were competing for the 1995 MITI Minister's Award.
  • The award has been presented annually since its inception in 1993.
  • AMD and Sony were selected from a field of 14 finalists.
  • The CT2 PhoX digital cordless baseband controller (Am79C410) replaces up to five components used in existing CT2 systems.
  • The chip offers a 10% reduction in power consumption and a 20% cost savings compared to traditional solutions.
  • The partnering companies have a combined workforce of 141,000 employees worldwide.

Sources:

  • Business Wire, July 19, 1995
  • Advanced Micro Devices, Inc.
  • Sony Corporation
  • MITI (Ministry of International Trade and Industry)

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