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Machine learning

AI Shopping Assistant Market to Reach USD 24.90 Billion by 2032, Registering a CAGR of 27.22 Percent

Strategic Insights

— 2 min read

The AI Shopping Assistant market was valued at USD 3.65 billion in 2024 and is projected to reach USD 24.90 billion by 2032, registering a strong Compound Annual Growth Rate (CAGR) of 27.22 percent during 2025-2032, according to a report by SNS Insider. Market growth is driven by retailers' increasing adoption of AI-powered solutions to enhance personalized shopping experiences, improve customer engagement, and boost sales conversion rates. Advanced AI technologies, including natural language processing, machine learning, and predictive analytics, enable intelligent product recommendations, virtual assistants, and real-time support.

Key Takeaways:

  • The AI Shopping Assistant market was valued at USD 3.65 billion in 2024 and is projected to reach USD 24.90 billion by 2032, registering a CAGR of 27.22 percent during 2025-2032.
  • Market growth is driven by retailers' increasing adoption of AI-powered solutions to enhance personalized shopping experiences, improve customer engagement, and boost sales conversion rates.
  • The solution segment dominated the AI Shopping Assistant Market in 2024, fueled by enterprises adopting proprietary AI tools for personalized product recommendations, virtual try-ons, and enhanced customer engagement.
  • The NLP segment held the largest revenue share of 39 percent in 2024, owing to its capability to interpret user intent, support multilingual interactions, and improve query accuracy.
  • The multimodal segment is projected to record the fastest growth at a CAGR of 30.53 percent over 2025-2032, as brands adopt AI assistants capable of handling voice, text, images, and gestures.
  • The healthcare segment is projected to record the fastest growth at a CAGR of 29.80 percent over 2025-2032, driven by adoption of AI shopping assistants for recommending supplements, wellness tools, insurance plans, and medication reminders.
  • North America led the AI Shopping Assistant Market in 2024 with a 38 percent revenue share, supported by robust technological infrastructure, high digital adoption, and early investments from major retail and tech companies.
  • Asia Pacific is projected to record the fastest growth at a CAGR of 29.84 percent during 2025-2032, driven by rising smartphone penetration, expanding e-commerce platforms, and increasing digital literacy.

Statistics:

  • The AI Shopping Assistant market is projected to reach USD 24.90 billion by 2032.
  • The market is expected to register a CAGR of 27.22 percent during 2025-2032.
  • The solution segment dominated the AI Shopping Assistant Market in 2024 with a 39 percent revenue share.
  • The NLP segment held the largest revenue share of 39 percent in 2024.
  • The multimodal segment is projected to record the fastest growth at a CAGR of 30.53 percent over 2025-2032.
  • The healthcare segment is projected to record the fastest growth at a CAGR of 29.80 percent over 2025-2032.
  • North America led the AI Shopping Assistant Market in 2024 with a 38 percent revenue share.
  • Asia Pacific is projected to record the fastest growth at a CAGR of 29.84 percent during 2025-2032.

Sources:

  • SNS Insider, "AI Shopping Assistant Market Size Worth USD 24.90 Billion by 2032"

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