Software industry

Akamai Technologies' Acquisition of Intervu: The Birth of a Broadband Giant?

Strategic Insights

Feb 7, 2000 — 1 min read

Akamai Technologies' planned acquisition of Intervu, Inc. sends shockwaves through the broadband industry, sparking a narrative of unprecedented growth and innovation. John Engel, chief executive officer of e-Media, LLC, acknowledges the deal's potential, but warns that combining a large serving network with large-scale streaming media production will be a significant challenge. As the deal takes shape, industry watchers eagerly await the impact on e-commerce and one-to-one marketing services.

Key Takeaways:

Akamai Technologies' planned acquisition of Intervu, Inc. will create a market leader in broadband services, with the potential to surpass competitors.
The combined entity will face significant challenges in integrating large serving networks with large-scale streaming media production.
e-Media, LLC, a leading broadband e-business builder, has handled 10 million video-streams per month, 200 million page views (2 billion hits) per month, 750 million ad impressions per month, and over $1 million in e-commerce per month.
e-Media's proprietary technologies and high bandwidth capacity enable integrated dialogue between users, content providers, and advertisers/merchandisers.
The company is Microsoft-authorized to provide broadband streaming services and has pioneered pay-per-view technology that guarantees broadband streaming of events.
e-Media's clients include notable brands such as World Wrestling Federation, Microsoft, HBO, Showtime, and GE Capital.
The acquisition has sparked attention from companies slow to move in the broadband industry, with potential opportunities for providing valuable e-commerce and one-to-one marketing services.

Statistics:

e-Media handles 10 million video-streams per month.
e-Media experiences 200 million page views (2 billion hits) per month.
e-Media records 750 million ad impressions per month.
e-Media facilitated over $1 million in e-commerce per month.
e-Media enables thousands of Internet PPV streams at TV PPV prices.

Sources:

"e-Media, LLC" (no specific date mentioned)
"e-Media Enables Thousands of Internet PPV Streams at TV PPV Prices"

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