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Fund raising

Aldi Extends Partnership with Teenage Cancer Trust, Boosts Fundraising Target to £20 Million

Strategic Insights

— 2 min read

Aldi UK has reaffirmed its commitment to supporting Teenage Cancer Trust, a charity dedicated to providing care, support, and facilities for young people with cancer. The partnership, launched in 2017, has so far raised £12 million, with Aldi's colleagues and customers contributing to various fundraising activities. The supermarket chain has now extended its target, aiming to raise a total of £20 million by 2031.

Key Takeaways:

  • Aldi UK has pledged to raise £20 million for Teenage Cancer Trust by 2031, a £5 million increase from the initial target of £15 million by 2027.
  • The partnership, which began in 2017, has already raised £12 million through various fundraising activities and customer donations.
  • Funds raised will support Teenage Cancer Trust's provision of specialized care, vital support services, and dedicated facilities for young people undergoing cancer treatment across the UK.
  • Colleagues and customers have participated in various fundraising events, including head shaves, cake sales, and endurance challenges.
  • Aldi shoppers have further boosted donations, making the charity one of the supermarket's most popular causes.
  • The contribution has directly benefited thousands of young people with cancer, enabling nurses and youth teams to improve their lives and support families during difficult times.
  • The new target of £20 million will enhance the impact of the partnership on young people facing cancer, with Aldi committing to raise the bar further.
  • Liz Fox, National Sustainability Director at Aldi UK, is proud of the partnership and the dedication of colleagues and customers, highlighting its life-changing support for young people affected by cancer.
  • Kate Collins, Chief Executive of Teenage Cancer Trust, expressed gratitude for the continued fundraising efforts and thanked Aldi colleagues and customers for their support, emphasizing the vital role the funds play in improving the lives of thousands of young people with cancer.

Statistics:

  • £20 million: Aldi's new fundraising target for Teenage Cancer Trust by 2031.
  • £15 million: Original target set by Aldi UK for Teenage Cancer Trust by 2027.
  • £12 million: Current total raised through the partnership, with Aldi making an additional £12,000 donation.
  • 2017: Year the partnership between Aldi and Teenage Cancer Trust began.
  • 2027: Original target completion year for £15 million fundraising goal.
  • 2031: New target completion year for £20 million fundraising goal.
  • £12 million: Total raised through the partnership as of 2022.

Sources:

  • Aldi UK website:

+ Initial pledge announcement (2017)

+ Partnership extension announcement (2022)

  • Teenage Cancer Trust website:

+ Partnership announcement (2017)

+ Partnership extension announcement (2022)

  • Interviews with Liz Fox, National Sustainability Director at Aldi UK, and Kate Collins, Chief Executive of Teenage Cancer Trust

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