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Financial services

Assetline Finance Expands Reach with 60th Branch Opening in Ja-Ela

Strategic Insights

— 1 min read

Assetline Finance PLC, under the financial services arm of David Pieris Holdings, recently marked a significant milestone with the opening of its 60th branch in Ja-Ela, demonstrating its commitment to providing easily accessible financial solutions to Sri Lankan citizens. The ceremony was attended by the company's top executives, including Director and Chief Executive Officer Ashan Nissanka, and highlighted the company's focus on delivering customer-centric services. The Ja-Ela branch opening is part of Assetline Finance's ongoing efforts to expand its branch network into key cities across the country, solidifying its position as one of the most accessible financial service providers in Sri Lanka. With this addition, Assetline Finance now operates 60 branches island-wide, supported by over 2,500 touchpoints, showcasing its commitment to customer convenience and satisfaction.

Key Takeaways:

  • Assetline Finance has expanded its reach to 60 branches island-wide, with a strong presence in key cities across Sri Lanka.
  • The company operates over 2,500 touchpoints, making it one of the most accessible financial service providers in the country.
  • The Ja-Ela branch is part of the company's ongoing branch network expansion program, aimed at bringing its financial solutions closer to customers in key cities.
  • The new branch offers customers a wide range of financial products and services, including automotive leasing, auto loans, asset drafts, fixed deposits, solar financing, and specialised lending solutions.
  • The branch is designed with a modern layout and customer-friendly facilities, guaranteeing a seamless financial experience for customers.
  • Assetline Finance Director and Chief Executive Officer Ashan Nissanka emphasized the company's commitment to delivering financial solutions empowering individuals, families, and businesses to achieve their personal goals.

Statistics:

  • 60 - Number of branches operated by Assetline Finance island-wide.
  • 2,500 - Over the number of touchpoints supported by Assetline Finance across Sri Lanka.
  • 60th - Number of the branch opened in Ja-Ela, marking a significant milestone for the company.
  • 100% - Increase in accessibility and convenience for customers with the expansion of Assetline Finance's branch network.

Sources:

  • Assetline Finance PLC. (2023). Press Release: Assetline Finance Celebrates Expansion Milestone with 60th Branch Opening in Ja-Ela.
  • David Pieris Holdings PLC. (2023). Annual Report: Leadership and Management.

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