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AT&T Announces Integrated Web and Internet Access on AT&T Interchange Online Network

Strategic Insights

— 2 min read

AT&T has introduced integrated links to the World Wide Web within its AT&T Interchange Online Network, a next-generation publishing platform that hosts specialized services developed by independent publishers. This move marks a significant milestone in AT&T's strategy to provide seamless integration with the Web and other Internet resources. The new capabilities are part of the latest release of the AT&T Interchange client software, available for AT&T Interchange service members via an online upgrade.

Key Takeaways:

  • AT&T Interchange Online Network now offers integrated links to the World Wide Web, enabling members to access Web sites and resources directly from within their favorite AT&T Interchange services.
  • The new capabilities are part of the latest release of the AT&T Interchange client software, available for AT&T Interchange service members via an online upgrade.
  • Members can access Web sites and resources using the AT&T Interchange software's "Go To" function, either by typing in a URL address or copying and pasting a Web address found in text into a dialog box.
  • Members with direct connections to the Internet can now access AT&T Interchange services via these connections, eliminating the need for a modem and frequently resulting in faster access speeds.
  • This feature is a beta release provided in the new software release for AT&T Interchange service members to try out.
  • To access AT&T Interchange services through the Internet, members need: 1) a working Internet connection through an Internet access provider; 2) a supported Winsock.dll-compatible access program; and 3) the August 1995 version of the AT&T Interchange client software.
  • Independent publishers currently offering services hosted on the AT&T Interchange network include Ziff-Davis Interactive, The Washington Post, the Minneapolis/St. Paul-based Star Tribune, and Gartner Group.

Statistics:

  • The AT&T Interchange client software is available via an automatic online upgrade for AT&T Interchange service members.
  • The Netscape Navigator 1.2 browser is available at no charge to members of AT&T Interchange services.
  • Members can download the browser from the AT&T Interchange network and receive a credit for any online time used in downloading the software.
  • The AT&T Interchange network hosts a collection of specialized services developed by independent publishers.
  • The AT&T Interchange services currently under development, and expected to be available later this Fall, include AT&T Business Network, a new online service for business professionals.

Sources:

  • PR Newswire, October 9, 1995
  • AT&T New Media Services, http://www.ichange.com
  • Ziff Communications Company
  • The Washington Post
  • The Star Tribune
  • Gartner Group
  • Journal Register Company

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