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AT&T Introduces AT&T Canada Calling Feature for AT&T Digital One Rate Customers

Strategic Insights

— 2 min read

The introduction of AT&T Canada Calling, an add-on feature for AT&T Digital One Rate customers, provides Canadian wireless customers with enhanced benefits and convenience. This feature eliminates roaming and long-distance charges throughout Canada for a monthly fee of $19.99. The new feature complements the existing AT&T Digital One Rate plans, which offer customers the ability to make and receive calls without roaming or long distance charges throughout the United States. The AT&T Canada Calling feature is designed to meet the growing demand for wireless services in Canada, where AT&T Digital One Rate customers continue to grow at a tremendous rate.

Key Takeaways:

  • AT&T Canada Calling is an add-on feature for AT&T Digital One Rate customers that eliminates roaming and long-distance charges throughout Canada for $19.99 per month.
  • The feature applies to all incoming and outgoing wireless calls within Canada, from the United States to Canada, and from Canada to the United States.
  • AT&T Digital One Rate customers can choose from three monthly calling plans priced at $89.99, $119.99, and $149.99.
  • Digital multi-network phones are required to access AT&T Digital One Rate services and offer features such as Caller ID, voice mail, and text messaging.
  • The Digital multi-network phones operate on both the 1900 MHz and 850 MHz networks, providing coverage in over 7,000 cities nationwide.
  • AT&T Digital One Rate plans require customers to pay $0.25 per minute for additional airtime in excess of their plan.
  • As of the end of the third quarter, 1998, AT&T Wireless Services, Inc. had 9.1 million total wireless customers, including 4.2 million Digital PCS customers.

Statistics:

  • 9.1 million: Total wireless customers served by AT&T Wireless Services, Inc., as of the end of the third quarter, 1998.
  • 4.2 million: Digital PCS customers served by AT&T Wireless Services, Inc., as of the end of the third quarter, 1998.
  • 7,000+: Cities covered by AT&T Wireless Services, Inc.'s digital network.
  • $99.00: Price for Digital multi-network phones.
  • $89.99, $119.99, and $149.99: Monthly prices for AT&T Digital One Rate calling plans.
  • $0.25/minute: Rate for additional airtime exceeding AT&T Digital One Rate plan minutes.

Sources:

  • Business Wire
  • AT&T Wireless Services, Inc.
  • AT&T Corp.
  • NYSE

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