Football teams

Bell Mobility Scores Touchdown with Exclusive NFL Partnership

Strategic Insights

Sep 8, 2010 — 1 min read

Bell and the National Football League announced an exclusive multi-year relationship to bring NFL regular season and postseason live games, including the Super Bowl, NFL Network, RedZone, and more to Bell Mobility phones across Canada. This partnership marks a significant development in the world of mobile TV sports content, with the NFL being the latest addition to Bell's growing roster of exclusive Mobile TV sports content.

Key Takeaways:

Bell Mobility has signed a multi-year exclusive partnership with the National Football League (NFL) to bring NFL regular season and postseason live games to Bell Mobility phones across Canada.
The partnership includes live TV coverage of primetime games and postseason games, including the Super Bowl and Pro Bowl, as well as NFL Network, NFL RedZone, and game highlights.
NFL video content is included with a Bell Mobile TV subscription for $8 a month as a stand-alone feature, plus applicable data charges.
The partnership highlights Bell's commitment to providing Canadians with exclusive access to sports content on their mobile phones.
The NFL is a significant addition to Bell's growing roster of exclusive Mobile TV sports content, which includes NHL hockey and the 2010 Vancouver Winter Olympics.

Statistics:

The partnership includes live coverage of primetime and postseason NFL games, including the Super Bowl and Pro Bowl.
NFL Network, a 24/7 channel owned and operated by the NFL, will be available to Bell Mobility customers.
NFL RedZone will provide coverage of Sunday afternoon regular season games, live game cut-ins, and highlights.
Bell Mobile TV subscribers will have access to NFL game highlights immediately after the whistle.
The partnership will provide Canadians with access to exclusive NFL content on their mobile phones, starting with the first NFL regular season game on September 10, 2010, in New Orleans.

Sources:

M2 PRESSWIRE-September 9, 2010-: Bell Mobility scores touchdown with exclusive NFL partnership; Live NFL games, NFL Network, RedZone and more join fast-growing roster of exclusive Bell Mobile TV content (c) 1994-2010 M2 COMMUNICATIONS RDATE:09082010.

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