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Brothers Launch College Football Web Site with Lima Ties

Strategic Insights

— 1 min read

Ohio natives Eric and Scott Smith, Bluffton High School graduates, have created a dedicated college football web site that promises to provide fans with in-depth information and timely updates. The brothers, who have sports management and marketing backgrounds, conceptualized the site, justcollegefootball.com, to cater to the needs of college football enthusiasts. With a focus on providing neutral and unbiased content, the site features team previews, breaking news, schedules, polls, and a section for questions and comments. The brothers' vision is to create a one-stop shop for all college football fans, offering customizable content pages and coverage of recruiting and Bowl Championship Series analysis.

Key Takeaways:

  • The Smith brothers, Eric and Scott, launched justcollegefootball.com, a dedicated college football web site, on July 17.
  • The site features team previews of all 119 Division I college teams, breaking news, schedules, polls, and a section for questions and comments.
  • Eric Smith emphasized the site's neutral stance, stating, "One of the things we think we have going for us is the site design... and we continue to get a lot of great feedback on that."
  • Gogis Design, led by Gary Gogis, conceptualized the site's design, ensuring its neutrality and user-friendliness.
  • The brothers aim to provide a comprehensive platform for college football fans, including customizable content pages and coverage of recruiting and Bowl Championship Series analysis.
  • They have big plans for the site's future, including adding features such as customizable content pages and coverage of recruiting and Bowl Championship Series analysis.
  • Eric Smith stated that site traffic has been steady so far but expects it to increase as the college football season approaches.

Statistics:

  • The site features team previews of all 119 Division I college teams.
  • The site includes a breaking news section that contains news items from across the country sourced from newspapers and schools' sports information departments.
  • The site boasts 3 main sections: team previews, breaking news, and a section for questions and comments.
  • The site has received positive feedback on its design and user-friendliness.
  • The Smith brothers plan to add features such as customizable content pages and coverage of recruiting and Bowl Championship Series analysis.

Sources:

  • The Lima News, Ohio - "Brothers Launch College Football Web Site with Lima Ties" (July 2006)
  • Various cited quotes from Eric Smith, Scott Smith, and Gary Gogis.

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